Esthetician Podcast; Business tips for Beauty professionals

084: Add Facials, Keep Your Niche: Skin-Recovery Strategy for Waxing Estheticians

• Kari Jo

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Ever find yourself torn between mastering your specialty and expanding your service menu? You're not alone. This captivating coaching session with Tara from Wicked Beauty Studio reveals the exact growth strategy that transformed her business from a basement operation to a thriving storefront.

When Terra sought advice about adding facials to her successful waxing studio, she discovered something profound: the clearest message wins in business. Her dilemma resonates with so many beauty professionals—the desire to grow without diluting what's already working. Through tactical guidance, we uncover how strategic service addition can enhance rather than confuse your brand.

The conversation takes a fascinating turn as we explore the psychology behind business expansion. Terra shares her journey from basement entrepreneur to confident business owner, revealing how location change sparked a marketing mindset shift. "When I moved to my storefront, I started passing out business cards and going to events—marketing to everybody I came across," she explains. This transformation wasn't just about physical space but about embracing her professional identity.

Perhaps most valuable is the discussion around hiring decisions—booth rental versus employees—and the unexpected pitfalls of each model. "I couldn't control my brand," Kari Jo reveals about her experience with renters, offering crucial insights for those considering team expansion.

Whether you're contemplating adding new services, moving locations, or bringing on team members, this episode provides the clarity you need to make strategic decisions that strengthen rather than scatter your business focus. Ready to grow without losing what makes you special? This is your roadmap.

To learn more about coaching please visit: https://www.karijopatterson.com

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Links You May Want to Check out:

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Rachel:

Hi, my name is Rachel. I am the founder slash CEO of Alturi, a luxury spa. I have worked with Kari Jo in the beginning of this year and she has transformed my business. Everything has increased. All of her tips, all of her tricks, all of her advice has been the most helpful and my business has transformed exponentially. I want to thank her for her honesty. I want to thank her for her help, and if you're struggling with your aesthetics business or if you need help hiring or any of the sort, Kari Jo is the person that you should definitely work with.

Kari Jo:

All right, on the podcast today we have a guest. We have Terra. Terra, how are you? I'm good today. How are you, Kari? So good. I'm so glad that you are actually my first live coaching call. I know, I'm so excited, yeah. So, first off, I want to tell you I feel people let fear hold them back, and I wrote this book called Fearless Prosperity about how you have to conquer your fears in order to grow the company that you want, and I think coming on and filling out this and coming on is something that would literally terrify most people and they'd be like, no, I'm not going to do that, but you did it and I'm okay. This girl is fearless, she's got something going on, she's going to make it. So I need to know all about your company. So tell me a little bit about your company, what you're doing, what you're known for, okay, so I have a beauty studio right now.

Teara:

It's just me, it's called Wicked Beauty Studio and it is in Wheeling, west Virginia. I'm adding a girl at the beginning of September, so that's exciting. But I just started in my basement. I was there for two years and then I moved to a storefront location and I've just been growing and growing and now I'm kind of looking for what's next. What do I do next? So that's why I'm just absorbing as much knowledge as I can. That's how I came across your podcast and, yeah, so I'm just ready to learn and to grow and to do something more.

Kari Jo:

Yeah Well, first off, I have to tell you because you fill it out the form, and first it said that you've been in business for around one to two years and you have 30 clients. And I was like, oh okay, girl, most estheticians I talk to are usually in about the two clients a week and I'm like this girl's killing it. And then I went and I stalked your profile and I was like she's waxed. That makes sense. But really quick, before we jump into how I can help you solve the problem. You were doing it out of your house and then you moved to a storefront. How did that impact? Did you see a difference when you did?

Teara:

that For sure. So when I was in my home I did not do as much marketing as I could have. Now I'm passing business cards out, I'm going to events, I am marketing my business to everybody I come across. So before I was kind of embarrassed I think that it was in my basement and I didn't push it like I could. But yeah, I saw a big increase when I moved, for sure.

Kari Jo:

So you would definitely recommend getting out of your basement, getting a storefront.

Teara:

Yes, yes, especially if you're a hustler. If you want your business to succeed, it will succeed for sure.

Kari Jo:

Yeah, well, I love that. Okay, well, let's jump in. And you know, I wanted to find out what is if you could learn something that was going to be game changing for you in the next 30 days. Like what, what would you say it would be? And in it you put adding on facials. Tell me more about that. Is that still what you want this call to be about, or have you? Yes?

Teara:

So I don't know. Okay, my brain is like most women, I think, and I have a hundred tabs open, a hundred different ideas. I want to add facials. Facials have been my number one love since the very beginning. They're just extremely expensive to start. I think a lot of people, especially estheticians, know a lot of companies have minimums, like $5,000 minimums so I have saved up the money. But after I saved up the money, I was like, okay, is this what I really want to do? So now I'm at this point. Do I want to do that? Do I want to teach a waxing class to local beauty pros? So I don't know. I'm just in this weird spot of what do I do next? My clients have been requesting facials, though, so I definitely think I'm going to do that, but then my brain's like, okay, I can just do it all. I'll just do it all. I'll do that, I'll do the waxing class, I'll do everything. So that's kind of where I'm at.

Kari Jo:

I need to like be able to manage my time better, to do more, yeah, yeah. So what is your main reason? If you're like I want to bring on facials, what is the main reason that I want to do that?

Teara:

I think I just have always loved transforming people's skin, seeing the difference, the impact of skincare. I have some clients that don't have a routine. They're using Dove soap and I'm like I'm a waxer but also that's not okay. So I want to help people. I want to get my clients that I already love on a good skincare routine, even if they don't come to me every month for a facial just to recommend the skincare, say this is what you could use at home and you'll be good. So, yeah, I think that's why I really want to do facials.

Kari Jo:

Yeah, and what would you say is why you haven't done it yet.

Teara:

Well, I would say it was the money aspect. I put a lot of money into building this place. When I first moved in. I had to save a ton of money to get here. Then we had to build like walls and do all kinds of different things to this location. So I had to wait and save money. And then I was originally going to go with Eminence and their opening order was $5,000. And then they lowered it to $3,500. And then, after all the research I did, I just didn't love Eminence. So then I was in between two other skincare brands and I just couldn't decide. So that's really what made me not jump in right away. I'm still trying to decide if I want to do SkinScript or I can't remember. I can't think of the other one right now, but I've been doing a lot of research. So my brain but yeah, so really it's just the skincare products. What do I want to be offering to my clients?

Kari Jo:

Yes, okay. So one of the first things that I did and I want to tell you like what you're like doing so well so you can give yourself like a huge pat on your back. So I pulled up your Instagram and let me tell you what you are doing so well is, most of the time when I go to like estheticians Instagram or anything like that what I see them doing is they're like I do dermal planning, I do facials, I do waxing, and they list all these different things, and when you list all those different things, you're the master of none. You know what I mean. And there's this book. I highly recommend for you to read it because I think it's going to be important for how you bring on your facials. It's called Building a Story Brand. Okay, so what it talks about is how, in any business, when you're building a brand, the person who has the clearest message is the one that's going to be heard over everybody else, and so you have to really hone in on your message of what it is that you're saying and what it is that you're doing. So when I get with most estheticians, I go on and they do everything, and so it's like your message is really messy. It's so noisy it's not getting through.

Kari Jo:

But when I went to your Instagram, it literally says I'm a waxing specialist. There is nothing else. I do facials, you do anything like that, and so that makes sense. She has a really big clientele because she is. This is what I am. I'm nothing else Like I'm cutting through the noise, this is it. And so when I went to your thing and it was you want to bring on facials, I was like why? What I don't want you to do is I don't want you to muddy your niche, because what you are doing is working. So why break the wheel when the wheel is already turning? Do you know what I'm saying? So now, that doesn't mean I don't think that you should do facials, because I totally think that you can totally do facials. I think there is a place for both of them.

Kari Jo:

I think, when it comes to marketing and social media, like, your message has to be the same and it cannot deviate at all. So I think when you are doing your social media, the only thing you are posting about is waxing. I wouldn't be posting about facials, I wouldn't do anything like that, because that's what's going to get people to come through the door. If you start adding I'm doing facials and I'm doing waxing now you're the master at none, and so now you're in more noise in your brand.

Kari Jo:

When your brand right now has clear and when marketing and social media, it has to be very honed in, but it doesn't mean you can't do absolutely everything. So once you get a client through the door, that is your time to upsell them, and that's when I think your facials could totally come into play. So what I think is important, though, is that when you have a brand that's built on waxing, you want every service in your brand to support that, not confuse it. You know what I mean. So when somebody waxes their skin, what is something that you would say like they need after waxing? Well, they definitely need moisturizer.

Teara:

They need some sort of exfoliant. So whether that's I've been recommending a glycolic wash to clients lately, so some sort of exfoliant, so whether that's I've been recommending a glycolic wash to clients lately so some sort of exfoliant, chemical exfoliant and just a moisturizer. And that's another thing I was thinking when you were talking. There are the retail for waxing is a lot less than what it would be for facials too. When it comes to upselling, you know cause you can upsell for facials a whole skincare routine, but for waxing it's usually like maybe one or two products.

Kari Jo:

Yeah, for sure. And the reason why I asked that is because when you bring on a facial, you're going to want that facial to support your brand and your messaging. And what I heard that you just said is, after you wax, you need skin recovery, you know. And so, for me, when I was bringing on a facial, the facial that I would build upon is a skin recovery facial. Do you know what I mean? I recover your skin after we wax it. Do you know what I mean?

Kari Jo:

And I would build it around that is because waxing is what disrupting that top layer of your skin and that's what you're the best at and that's what you're known for is doing that. But also with that, you also know how to recover the skin as well and how to support all of the functions, and so that is kind of where I would go. And so, when it comes to buying your product, x line is when you are looking for a line what I would go. And so, when it comes to buying your product, x line is when you are looking for a line. What I would be looking for is skin recovery, like, who has the best skin recovery line? But what do you think about that? How do you feel, what resonates with you and what I don't know?

Teara:

No, I do, I I I agree with that. I have gone on to so many estheticians pages and I've seen all the different services they offer. Another reason why I wanted to start to do facials is sometimes, as an esthetician, I feel I don't have all the knowledge because I did not go into skincare as soon as I left school. I went into waxing. I feel I am not an esthetician in some ways. So I really wanted to dive into the skincare too and just learn more about it and I can recommend products to my clients. But I love that idea about starting with a skincare line or products that offer recovery, because even some of those things you could recommend for waxing clients to take home, like a moisturizer or something, and use in the places that they were waxed too, so I like that yeah.

Kari Jo:

Yeah, I think that's so common for most estheticians they don't have the knowledge necessarily, and that's okay, because I mean, we all learn as we go. But the truth is, how do you know? When you got it right is really with your rebooking. So when you actually start doing the facials right, if you track your rebookings and they're not there, it's because your consultations aren't good enough yet, and in that consultation, that's where you're giving your knowledge, and so if you're where, I think, for you you don't need to know everything right now, like you don't need to know pigmentation, you don't need to know acne. I mean, yes, have your basic knowledge. Do you know what I mean? Right, because what you're focusing on is waxing and skin recovery. Like you're the waxing and skin recovery expert, yes, and so you just need to be an expert on what does recovery mean? What do I need to know? And you become the master of that. So if it's like you're saying, like hydration, you need to take every course when you go to aesthetics conferences or something like that, some hydration, I'm taking that course. You know what I mean. It's on skin barrier, I'm taking that course. You know what I mean. Yes, if it's on Skin Barrier, I'm taking that course and so you know everything about that and you're the expert in that.

Kari Jo:

I think when it comes to selling that, again I would not. Don't muddy what you're doing. What you're doing is working on your social media. I wouldn't say everything wax. Do you know what I mean? Do not deviate from that, but like, especially in your feed, everything needs to be wax, but in your stories you can post all of your services in your stories. Do you know what I mean?

Kari Jo:

It doesn't like muddy it.

Kari Jo:

But in general, when someone comes to your website, it should be waxed focused because that's your or. I mean you could edit that to be the wax and recovery whatever you want it to be, but have it all encompass that brand. But how you can get your clients to do it is again, when they come on. You know when you're waxing them, you can upgrade them to an add on. That's one thing that I always taught my employees to do is to cross sell, and so you can use it in your promotion. So every month I would make a calendar. This is what I do for Fire Radio. I'd make a calendar and I would put every month what is something I want to work on in my business. So one might be add-ons, one might be rebookings, one might be rebookings, one might be something else. Yeah, okay, and so when it comes to add-ons, what your promotion would be is to get literally promote to all of your waxing clients this discounted skin recovery facial, and so you could send that out in your email blast to everybody.

Kari Jo:

January's promotion is anyone who gets a wax gets 50% off of the new skin recovery, or I don't know. I'm not saying give 50% off, but I'm saying like you know what I mean Something like a cross sell to get them to come, but I think, doing add-ons to them and just use promos to re highlight your skincare. Yeah, I like that. Yeah, yeah. So do you have any questions about that? Do you feel like kind of gave you more?

Teara:

clarity yeah, so much clarity, honestly, because my mind was going in a hundred different directions. I was dermaplaning, microderm, there's. So there's so many things to do and I just I could not pinpoint where to start, like, okay, yeah, all these things are great, but, like you said, actually, and from the very beginning, I wanted to master one thing and then go on to the next if I wanted to. But I wanted to master one thing and I did. I mastered waxing. I love to do it, I grew a great client base there. But I am ready for something different. Not that I'm going to give up waxing, I'm always going to wax but I am ready for something different. So it's nice to know where to start, finally, because I had no idea where to start. So that makes so much sense. Yeah, that's definitely where I'm going to start, for sure.

Kari Jo:

Oh my gosh, yeah, I love that. I think it's so good, and I love how you nailed down that you were going to master that and then grow to the next thing, cause I feel like that's what I did as well. Again, when you're trying to do everything, you're the master of none. I don't need to learn everything, I just need to learn one thing, and then you can change your niche all the time. I mean, you're not, you're not stuck, and so I think that what you're doing, I think you're doing it the right way.

Kari Jo:

My biggest warning to you is going to be which I think you just said it, you already know is it's really, really hard in business because we're constantly getting pushed so much information and so it's really easy for us to lose track or get sidetracked. You know what I mean. You see the dermal planing and you're oh, maybe I need to go over there and it's shiny over there, but it's just remember to kind of have your pillar of. This is my pillar, and I don't deviate from this, because you're going to have constantly so much, there's so much outside influence coming at you to be like this, no, this, no this, and they all look super fun. But if you have that one pillar and it's okay.

Kari Jo:

I'm all about skin recovery. Does dermaplaning help skin recovery? You know what I mean and how. And if it does, how does it help it? But I also am, like, an expert in skin waxing. Do you know what I mean? Like, I'm about waxing and skin recovery. So I'm about hair and skin recovery. Does that play in and how? But make sure that the message is it flows all together.

Teara:

Yeah, I agree. You know, what's funny is I actually I have one facial on my menu right now and it's dermaplaning. Well, there are two, there's like an express dermaplane and a normal dermaplane, and every time I do it somehow I know it's about getting the dead skin off the top of the, you know, but I would much rather be waxing that skin off.

Kari Jo:

Every time I do it.

Teara:

It kind of kills me a little bit inside. So I know that dermaplaning is probably not for me. Yeah, not for you.

Kari Jo:

No, no, I mean honestly and it's so funny, I talked to so many. It's so funny you say that because I talked to so many estheticians. Their favorite service is dermaplaning and I think it's because you see the immediate before and after. I hate dermaplaning. I can't believe when the hair grows out. And it's funny because people will see I do have lip hair and people will be like you should just dermaplane that, and I personally don't like to be dermaplane, but every esthetician I swear swear loves to do it.

Teara:

So it's actually kind of nice to hear someone that's like I actually don't like that, I'd rather wax it, and the hair grows back so much nicer when it's waxed and when you dermaplane it comes back so much faster too. So yeah, I'm not a fan of that service.

Kari Jo:

Yes, Well, we have I don't know five more minutes left on this episode, and so you mentioned earlier that you're bringing somebody on Congratulations. First and foremost, Thank you. You built something great where you can do that. Do you have any questions about that or any other questions you want to answer or have answered?

Teara:

I am nervous. You want to answer or have answered. I am nervous. I've talked to other beauty professionals in my area that started solo and added someone and some people were like you're going to hate it and some people were like you'll love it. So I'm a little nervous. One it just she's renting the room from me, so she's kind of just going to do her own thing, but she's going to be under my brand and she totally understands that. She wants to respect my brand, make sure everything's above board, like she's doing everything right. I just I'm a little nervous to have somebody else representing what I built. So I think it's going to be okay. I did write up a contract. I still haven't decided yet if I'm going to do 90 days, maybe a probation period, just to make sure it's a good fit. But yeah, so that's kind of where I am with that. I know for sure she's coming in. I just don't know if I should do a probation period or not.

Kari Jo:

Yeah, yeah, so I do have two thoughts on this. Is there a reason why you didn't bring her on as an employee?

Teara:

I think that I just didn't have enough knowledge of having an employee. I think that it just sounded easier Just rent a room to somebody and you know they give you money every month and you know it sounded easier to me. So that's probably why I went with that first.

Kari Jo:

Yeah. So here's what I would say is I did something very similar and I'm grow as a community. Don't be solo, because it's so much harder to grow. The truth is is, when it comes to growing, two women walking into a room is going to turn heads, versus one. Do you know what I mean? You're a stomping force. When you're together, when you're growing, it's together. When you're going through growing pains, it's together. When you're scared that you don't have enough clients, it's together, and so I am a huge believer in togetherness.

Kari Jo:

When I started off, how I did it was I did it with a massage therapist and we shared a room and we did 50-50 for the rent right, and she was a massage therapist. She had a room and we did 50 50 for the rent, right, and she was a massage therapist. She had her own brand, she had a LLC for her company and I had an LLC for my company, and then we did a shared logo. Okay, and then what happened? It was helpful because when I was bringing my side of the company, it helped her and she's bringing in the same people. So it just kind of, if I advertised, it advertised for her, she advertised, she advertised for me.

Kari Jo:

One thing that I see. That is, you are fronting all of the advertising costs. Do you know what I mean? So that's not fair, because she's coming in under your brand, where you already built that name, and so the downfall with that is that that marketing needs to be split. Do you know what I mean? Because the truth is, is the hug about like she's going to be representing my brand? You know what I mean? She's benefiting from what you've already built too, and people aren't going to get that she's someone different. They don't, even though me and my girl Susan was her name and there's an episode you can listen to we were two different people. People didn't understand that we weren't the same company. It was very messy, but, with that being said, so, but when she advertised her side, you know it was advertising for me when I was advertising it was advertising for me when I was advertising, it was advertising for her, and it was kind of a community. The important thing is is you both need an exit clause, and this is my advice is that you both need an exit clause, because that's great that this is going to work out.

Kari Jo:

But what do you do when someone, when she, wants to leave? How is that going to work? Or what do you do if you're like I don't want her anymore, I want to have an employee, because I don't like the way. I also hired somebody like that once before.

Kari Jo:

I learned my lesson and then eventually moved to employees because you can't control them at all. You can't say anything about anything that they do. So she had a person that came and I built a five-star review for my company. All these five stars, everybody loved me. She had a client that was coming and she didn't show up. And that client called me hey, you know, so-and-so's not here, and I was, you know. So I'm texting her like get there. But that client doesn't see it as her, she sees it as me. Yeah, she called you. Yeah, and I I couldn't do anything about it. I couldn't be like you need to like give her something for free, you need to do whatever.

Kari Jo:

And that's when I realized I had no control over my brand and I didn't like that. And so then I called actually a hairstylist, one of the most successful hairstylists in our town and she did booth renters, you know and I called her. Why do you do booth renters? You know? She's like it's just easier. Do you know what I mean. And I was like don't worry about your brand being. She's like, nope, I don't care, okay. And then I was like, but I care, do you know what I mean? I really care, like I worked hard for all five of those stars, you know.

Kari Jo:

Yes, that's when I realized, okay, actually I, an employee, is a better fit for me because, like, I do want control over their quality, what they're doing and how they're showing up for my company, and that's why I ended up moving into employee Just food for thought, of things to think about. But definitely always have an exit clause for what it looks like. If you decide, maybe it's okay, in six months we renew this lease and at that time we changed. So it's not blindsiding her or kicking her out, or and she has an exit clause too, in six months if it's not working, she doesn't have to stay. But that way no one gets hurt. But you got to have that exit clause.

Teara:

I also talked to a barber and he said that he started rent really low which my rent for her is rather low and in his contract it says after so many months it goes up to this and then it goes up to this and like so on and so forth. So that could be an option too in the contract to say your rent will go up to this after so long and then after six months you'll move to an employee basis or something like that. I'll have to look into that, but it could be a good idea just to talk about it now before later.

Kari Jo:

Yeah, yeah, and when you get into booth renting people, just they go into it thinking like how can I help cover my rent or something. But the problem is is what you are truly as a booth renter is? You are a landlord, so like you have to run it like a landlord, and a landlord like and I own a bunch of properties in real estate, so a landlord, basically in real estate is across the board. If you're renting a house, it goes up 3% every year automatically. Do you know what I mean? And so that comes into play. So I agree with what that guy did. However you want to do it, having it go up, you can't. That's where they all these booth renters, get kind of stuck is they don't raise the rent ever and then they can't take care of their business, right. Also, every single hour that you have her renting, right. So let's say she's renting the room for $175. I know it's cheap. I don't know what you're doing, but maybe that's not cheap. I don't know wherever you live. But let's say $175, right? Well, also, with that, you just gave up prime real estate hours, right? And how much more money could you have made if you had? How long would it take you to make $175 if you had an employee In addition for her.

Kari Jo:

On the flip side, I will say most estheticians don't realize that when you go into the business you're going to make nothing until you build, and so it's really hard when you're starting out as an esthetician and you take out this huge loan to buy all your back bar because I don't know what you have for your back bar situation. But she should not be using your back bar at all, so she's going to have to buy her own back bar and that's so expensive. So she has all these costs. She might not have a clientele and that's hard. We're like. If they come in as an employee, they can build their schedule, get paid and not have to worry about all the overhead debt and you guys can work together as a team and build your brand.

Kari Jo:

You can't really build a brand If you have your company's brand is this and your employee can do whatever she wants, or the can do whatever she wants. You guys are building two different companies, which is why eventually you'll have to either split or maybe you won't, I don't know. But that's food for thought with me and I will say like for me and the massage therapist. She loved the blues and like the calming, tranquil, and I want the blacks and the whites and the golds. We were two different people and so it was hard for us to combine because we were so different, and so it was nice because she was building her brand, which was different than my brand, and then when we were able to separate, that's when we both actually but helping each other grow as a team. Help her, she helps you, and I think that's the best long-term relationship.

Teara:

Help her, she helps you, and I think that's the best long-term relationship you know, yeah, yeah, I'm super excited and I um, I'm definitely going to think about that, maybe switching it up a little bit, at least in the future, like in the contract, you know. And the other idea too was that she's not going to have a lot of clients at first, so it might be better for her to just pay rent and be able to go out and get those clients instead of having to, you know, worry about sitting around and waiting on clients to walk through the door, because that's not going to happen, not here anyway.

Kari Jo:

So you could create an employee schedule where they don't have to sit around. She can come when she has a client and go home, but then she doesn't have to shoulder all of the burden of having to carry all this stuff when she doesn't have clients you already have. Do you know what I mean? So she doesn't. It can be a financial burden for an esthetician to have to carry all of that load, but it can be a win-win for another esthetician.

Kari Jo:

I think there's just a big miscommunication in what having an employee has to look like and like. You don't have to have your employee come this was the benefit I gave at my company is all I require you to do is come 30 minutes before your employee or your first appointment, because if that client comes 15 minutes early, I want you to be there. They don't have to sit around eight until five. You can come, do your appointment and then, before you go home, I'm just required that you do X, y, z, so that it's building her schedule in the future. Otherwise, if you just come, do the appointment, go home, then you're not going to fix your schedule later.

Kari Jo:

So she has to do something and then she can go home when she doesn't have a client, so it's the same thing as what she has, but she's not having to carry the financial burden for you and, depending on your state, you only have to pay your employees for the hours that they're there. Yeah, if they're only there for two hours, that's what you're required to do as a business owner. Now, how you do it whether it's commission based or hourly or both that can be worked out. But those are just food for thoughts for you to think about as you move along. What, would you say, your biggest takeaway from today's coaching call would be I would say that my mind is a lot less jumbled.

Teara:

To be honest, I now have a better like. I've honed into what I need to be looking at, what I need to be researching just skin recovery. It's just skin recovery for now, and I'm going to look into that. See what products I could use, add maybe one facial to my menu that is skin recovery and see how that goes. And I honestly think that with that, if it doesn't go good, it doesn't go good. Then waxing is all I need to do, and then I could just offer a waxing class I could build off of the waxing I originally thought I wanted to do too. So, yeah, so right now I'm honed in to skin recovery. I'm going to look into that and, yeah, that's what I got from today. It's awesome. I'm so excited. I don't feel as jumbled anymore at all. Oh, I love that, Yay.

Kari Jo:

Well, thank you so much for tuning in and coming on the episode and being my first esthetician business audit. You were so great and I wish you all the success and definitely keep us updated on how it goes. And if my listeners want to find you and connect with you and follow you along in your journey, how can they find you?

Teara:

Okay, so on Instagram I am at wickedbeautystudio and on TikTok I am at wickedbeautylc.

Kari Jo:

Awesome, I love it. Well, thank you so much and we will see all you estheticians on another episode of the Esthetician Podcast. Thanks guys, Thank you.

Kari Jo:

Thank you for listening to the Esthetician Podcast with Kari Jo Patterson. Each week, Kari brings you real-world lessons on how to grow your empire. To learn more about Kari Fearless Prosperity Mastermind Group, one-on-one VIP coaching opportunities and more visit Kari. That's Kari. See you next week for more insights and strategies on the Esthetician Podcast.

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