Esthetician Podcast; Business tips for Beauty professionals
Welcome to "Esthetician Podcast," your ultimate guide to thriving in the esthetics industry! Hosted by Kari Jo Patterson, a seasoned esthetician and business coach with over twenty years of experience, this podcast is designed for estheticians at every stage of their career who are looking to build a successful and sustainable business. Every episode of "Esthetician Podcast" provides you with practical tips, proven strategies, and inspiring stories to help you navigate the challenges of building an esthetics empire.
This podcast is for you if you’ve ever found yourself Googling questions like…
1. How do I get 20 clients a month consistently?
2. How do I get more rebooking without being pushy?
3. What do I say in a consultation to close clients?
4. Should I include retail in my program or sell it separately?
5. What do I say when a client wants results but won't invest?
6. How do I hire the right esthetician for my team?
7. What do I do if my new employee has no clients?
8. How do I get out from behind the chair without losing clients?
9. How do I coach my team instead of micromanaging them?
10. How much should I pay my employees?
11. Why am I booked but not making any money?
Esthetician Podcast; Business tips for Beauty professionals
102: How Solo Estheticians Turn One-Time Clients Into Consistent Rebooking
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Booked out and still worried about revenue? We sit down with Ashlyn, an esthetician six months into running a spa designed for moms with on-site childcare, to crack the code on why steady bookings don’t always equal steady income. The answer isn’t more clients—it’s a conversion system that turns “treat-me” facials into rebooks, retail, and reliable monthly revenue.
We start with the foundation: knowing your numbers. You’ll hear a simple, practical method to track treatment and retail revenue monthly, plus weekly client counts and rebook percentages. Once you see patterns, you can predict slow seasons, plan smarter promotions, and stop guessing. From there, we dig into the real customer problem. Ashlyn’s ideal clients aren’t chasing ingredient decks; they’re craving relief from stress and mom-guilt. We show how to mirror their language, deliver a short “wow” lesson on stress and the body, and earn trust by speaking to what they actually need.
Then we build the five-step conversion system you can lift and use tomorrow: a guided consultation that surfaces the real goal, a concise educational moment that builds authority, a clear six-month plan, product recommendations that support relaxation between visits, and a rebooking ask before checkout to keep momentum. We also map a low-pressure follow-up rhythm—texts, simple mailers, quick social touches—to reduce cancellations and maintain connection without feeling salesy.
By the end, you’ll have a repeatable playbook to stabilize revenue without adding hours, expand retail that genuinely helps clients, and measure execution so results improve week after week. If you’ve been hustling for new leads while your calendar is already full, this conversation offers a calmer, smarter path to growth. If this helped, subscribe, share with a beauty pro who needs it, and leave a quick review to tell us which step you’re trying first.
Don't forget to check out this consultation episode - https://www.buzzsprout.com/2384812/episodes/18037507
AND this free Weekly Numbers Tracker from last weeks episode here - https://stan.store/EstheLaunchAcademy
To learn more about Kari Jo visit: https://www.karijopatterson.com
Want to do a live Business Breakthrough Audit on the podcast with me?
Apply here - https://forms.gle/hMF2MYTUsUMyAW477
Ready to Invest in yourself and your business?
Book a Free Discovery Call - https://stan.store/EstheLaunchAcademy/p/free-20-minute-consultation-
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Facebook: https://www.facebook.com/karijopattersonestheticiancoach
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Links You May Want to Check out:
Join the Client Building for Estheticians group: https://www.facebook.com/groups/clientbuildingforestheticians
Check out Kari Jo’s courses here https://esthelaunchacademy.com
Client Testimonial For Carrie
KrystalWorking with Kari Jo Patterson over the last six months in her VIP program has been an absolute game changer for my business. She's not just a mentor, she's the real deal. Kari has helped me with hiring, building out protocols, and navigating tough employee situations, and even tightening up my social media strategy. She's also introduced me to tools and apps that have streamlined my workflow and saved me so much time. What makes her stand out isn't just her knowledge, which is definitely next level. It's her heart. She truly cares about her clients and it shows in everything she does. She's jumped on last-minute Zoom calls with me, responded to off-hour texts when I was in a pinch, and offered real honest feedback that has helped me grow both personally and professionally. She's smart, she's kind, she's funny, and she's definitely fearless, the kind of mentor that every business owner deserves in their corner. I truly can't recommend her enough. If you're lucky enough to work with Kari, then you'll understand why I am shouting out her name from the rooftops. 10 out of 10, I 100% recommend her, and I will definitely be using her again and again.
Kari JoAll right, guys. So today on the podcast, I am talking to Ashlyn, and she is an esthetician who has been in business about a year, and she has been seeing about 20 clients a week, which is, let me just say, amazing. But she kind of feels stuck when it comes to increasing her revenue. And this is where I find the mistake is that so many aestheticians make. They sometimes think that if they get more clients, they get more money. But if you don't have a conversion system already in place, then you're just leading into exhaustion trying to get more and more clients. So today we are going to uncover why her numbers aren't adding up. And I'm going to show her how to turn her current clients into consistent rebooking, retail buying clients. So, Ashlyn, thanks for coming on today's podcast. Yes, thank you. I'm excited. Yeah. Well, so you reached out and filled out our business audit form. And you like I was reading through it and I was super excited because I was like, oh my gosh, like you have been in business. Like I have to give you a huge shout out because you've been in business for like less year.
AshlynIs it a year or how long? So I graduated in March. We opened up in April. So we just hit six months on the 19th.
Kari JoOkay, yeah. Dude, that is incredible. And you're seeing like 20 clients a week, which actually is like fully booked for some estheticians that I talk to. So like you are doing amazing. So tell us, like, we when I was reading the form, it said that your biggest challenge is client conversions and rell. So I want to dive into that a little bit. So tell me about your clientele. Are they rebooking? How does that go?
The Spa With Childcare Model
AshlynOkay, so I have created a spa with childcare. So we have a small little room where parents can come in, they can bring their kids in, kids play, there's someone else in the room, and then you know they go to their treatment rooms. So my issue is it's moms that don't feel like they have a lot of money to spend on their self-care, but then they feel guilty for doing it. So that's a whole nother thing. But a lot of them come in just like for the relaxed moment, not to fix the skin correction, or maybe they just want their wax, or they don't want to buy the retail now because they need to buy on Amazon, or their husband needs to help approve it, or you know, whatever they may be, but they're most of them are stay-at-home moms, so they don't have their own jobs to help support, which makes it a little bit harder on spending money aspect.
Kari JoYes, yeah, no, I totally get that, and I think that is so genius. So, how did you build this little area for the kids to come to? Like, what does that look like?
AshlynSo I have a two-year-old, I'm a single mom, well, partly a single mom, not with dad. And my mom would keep her for like a hair appointment, but that was it. And I'm like, well, what? Like, what about my lashes? What about waxing? Like, what are you talking about? Mom's like, that's not your season of life. And I was like, no, I refuse because obviously mental health is very important. And as a mom, it's very, very isolating, especially when you're a stay-at-home mom. And so the space that I looked at was perfect. They have a little playroom area. I have three child care employees that'll come and they'll staff and you know, watch them play with them, whatever. And there's a camera recording in there. So whenever they're in the treatment room, the parents can look up and see their kids fine at any point in time.
Kari JoUm my gosh, you can't. But like it works. No, I'm like, I'm like in love because you know, when I you go into business, like the truth is is like when when you decide to open your own business, you're basically saying to the world, I am better than those who came before me. Like, I have something different. You know what I mean? There's something different about me. And so many times, like, we open our businesses and we just are like doing the same thing as the girl next door, right? But like what I feel like what you did is like you did dive into that entrepreneur spirit of like, okay, my ideal clientele is stay-at-home moms, and what is their biggest problem, and how can I overcome that? Which that is what business owners are, and that's what entrepreneurs are like solving problems. You're supposed to solve your clients' problems. And so you did that by creating this like cute little space for them to bring their kids, like 10 out of 10. That's amazing.
Hitting A Slow Patch And Doubt
AshlynIt doesn't make marketing easy because I always know like who my ideal client is, and these mom groups eat it up. I mean, like when I was in school, I had a wait list of people. I would send out newsletters all the time of hey, I'm learning this, come see me. Like, I really marketed that aspect when we opened, we got the news channel coming in, so they were excited. But now I'm at this like dead spot, you know, it's robbed for the holidays. I don't I don't know what I'm doing wrong.
Know Your Numbers Basics
Kari JoThis has been the slowest week of my life, so I'm like, well, yeah, yes, okay, so you are a little bit nervous because you know it's not gonna be uphill all the time. So, okay, so first I want to address that too, because I feel like that is a common theme that I'm hearing when I'm talking to people. Are you currently tracking your numbers like monthly, like every single month? Like January, I did this month, February this month. So I'm gonna be completely honest with you.
AshlynI found your podcast three weeks ago, and I have gone through like episode one and started listening, and I'm almost to where you're at right now. Oh my gosh, thank you. Everything in your podcast is know your numbers, know your numbers.
Kari JoUh-huh.
AshlynAs a business owner, that's very smart, but I didn't know that. And so I just got my first QuickBooks subscription two weeks ago. Okay, we're coming up for the world, and it has opened my eyes to so much because I mean, I do have months where I'm above, some months are under. I don't know that. You know, money comes in, money goes out. That's that's all I see. So I am learning the numbers. I have new booth renters coming in to kind of offset that. I'm getting better at that aspect, but also being in the industry, you know, I just graduated in March, so I don't know what the slow periods typically consist of. You know, I know like holidays are kind of busy. Obviously, for waxing, I do a lot of Brazilians. So, like, probably February is gonna be very busy. Yeah. So I'm kind of still learning that aspect, but yeah, I'm definitely starting to really learn my numbers.
Kari JoYes. Okay, so starting there, I yes, definitely do QuickBooks because you're gonna need it. Come tax time. Like that is like, I mean, that's like bookkeeping. And then what I would do is do you have Excel?
AshlynI do.
Monthly And Weekly Tracking Setup
Kari JoOkay, so what I would literally do is open up an Excel document and I would like in the first column, right? January, February, March, April, May, June, July, August, September, like all the way down. Do you know what I mean? Yes. In the second column, I would put how much you did in treatment revenue only, like how much you brought in dollar wise for that entire month. And then in the next column, I would write down exactly how much you did in retail. Okay. And so, and then you can the next one can total everything up. So, what you want to track, and the reason why, like, yes, you can do this, and like it just will make it a lot easier. What you want to do is you want to be able to predict your revenue, right? So, every single business is gonna have slow times and high times, and it's different across the board. So, my and I was like in a small town of like, I don't know, 20,000 people in Iowa. You know what I mean? And my slow time every single, because like like you'll notice patterns, you'll be able to predict the spending patterns, and that's what they mean by reading your numbers. You can predict because the biggest predictor of the future is your past. And so without fell, October for me was my slowest month every year. I have no idea why, but it was October. Now it's not the same for everyone because I have other clients, and you know, I have a client who her her slow time is is like obviously February or January, like so. Everybody has different depending on your town. But the first thing is you are gonna hit those waves that ebbs and flows, but then you can relax, and you're in your first year, so you're not going to know it yet, but definitely pay attention because then if you know that, like, say October is your slow time, you can do things to prepare for that, right? Like the month before, have like a rebooking like incentive, like that's your promotion the whole entire month before because you got a rebook, you gotta fill those slots for the October, you know. So that would be the first thing is definitely track those numbers. So, okay, so when you say, okay, so you're rebooking, okay. That's tracking numbers and whatnot, but do you track your rebooks? Like how many times people are rebooking?
AshlynDo you know your occasionally I'll pull reports to see kind of where that is. I want to say my rebooking rate is pretty high. I mean, I I would say probably in a week, I have maybe four or five clients that don't rebook out of my 20 or so. A lot of my clients are on memberships, so I do Brazilian memberships and a lot of them do that, so I know they're coming back every single month, but it's like it's the facials that I'm kind of struggling with, or like um just like oh, I'm gonna treat myself kind of moment, which is great, but I also would love to see you next month too, you know? Yes.
Identifying The Real Problem
Kari JoUm, so yeah, I feel like it's it's pretty good though. Okay, all right. So again, we're going into number tracking. See, that's why it's a theme in all my podcasts. Okay, so what I would also do now you do have a software system, and it's so nice because you can pull it up and be like, yeah, I'm gonna check my rebooks and the rebooks, like, and it tells you. But when you are just randomly pulling up and looking at your numbers once a month, it's kind of like you're opening a book to page 100. And so, like, it doesn't really mean anything. But when you are touching your numbers every single week, you actually start to understand and fill it, and you know, and you always have to be in the know, and like really all businesses is actually becoming a number junkie, to be honest. So when I kind of like just like the Excel document, okay. I would get out an Excel document again, and I would make a page and I would on one column label every single week of the year, like the first, second, third, like label every single week. Okay, and the next column, I'd write how many clients I had, and the next column, how many rebooked, and then the next column my percentage rate, right? So it's breaking down every single week. I know my percentage, and so I can like look it up. And when you're touching it, you won't ever second, like you'll just know. Do you know what I mean? And so you'll really know how big of the problem it is or not. So the first thing is is definitely you want to do that, and you can do that with retail first. So tracking number one, yes. Okay, so it sounds like based off of what you're saying, it's not that you don't have enough clients, it's basically you don't have a follow-through, right? And it's not with your monthly memberships because they come, it's with your facial.
AshlynWhich could be. I mean, I am fresh out of school. There is still a lot to learn. I do know that.
Kari JoUh-huh.
AshlynBut the other thing I'm thinking is just that's like the market that I'm zoning into. A lot of them don't, it's not really what they want. So I think it's like of the education factor that's lacking on why it's important to come in.
The Four Conversion Gaps
Kari JoYeah, no, I think you I think you hit it. Like it there, there is, and I feel like in business we all know what it is that is the issue. And I you just nailed it when it's like, I know, I don't know everything in like all of the education. There is that education piece. So what it sounds like to me is like the biggest problem that you're having is a conversion problem with your facial clientele. And one of the things in like the highest performing beauty businesses across the board, the reason why that they are so high and so profitable is because they build repeatable systems, right? It's all about having a repeatable system. So when they do that, they can basically multiply the number of clients that they're seeing, and they can also reduce chasing them, which is you're like left in this chasing system of trying to chase your clients. And so the system that you need to learn is a conversion one. So we're gonna jump into that. Do you have any questions so far? No, okay, awesome. Okay, so when you're building out a conversion system, usually what you want to do, this is like how you you do it, is you you come up with a plan of like what it is you're going to execute, right? And then you track the numbers from that to see what's working and what's not, and you automate it. So that is like a true conversion system. So, like if you're gonna make a conversion system so you don't have to chase and get clients anymore. The first is you have to create a plan, then you have to find a way to track it, and then you have to automate it. So the first thing is is what I would say, like we have to go into like why is it that your clients aren't rebooking for your facials? So, like, list me out kind of like some of the reasons why you think that they don't rebook your facial clients.
AshlynI think a lot of them, if they do schedule facials, it's because it's like a treat me moment. Their husband has told them to do that. Maybe it's their birthday, an anniversary, something like that. Sometimes it's people come in and they just are feeling like they need a little pick-me-up, and that's their version of a pick-me-up. The relaxing one is for sure, like they just want to come in, relax, they don't care about purchasing things for their face, they're gonna use what they have at home, all the drugstore stuff. I think those would be my main ones. I don't feel like I give a bad facial. Is there room to improve 100%? But I mean, I feel like that's for anyone, you know.
The Five-Step Conversion System
Kari JoYeah, yeah. So I feel like usually when you have a conversion link, and I feel like those are all like really good ones, and I think a lot of people can relate to them. So just like when you opened your business and you were like, I'm gonna solve the problem, and the problem is you're like, I'm going to have child care available so moms can come and see me, right? Like you just listed a bunch of your clientele's problems, right? So your job as an entrepreneur is to now go solve all of those problems. That's what the greatest do. So when you have a client that comes in and she doesn't rebook because she just wants to relax, that's her problem. Her problem is I want to relax. So, how can you solve that? How can you fix that? A lot of times I feel like aestheticians, we think that we have to solve pigmentation, we have to solve acne. We have to solve like all these different things. Well, your client's telling you that her problem is I am exhausted, I need to relax. And the truth is, is your clientele, your ideal clientele is are these mom, these moms. They are. We are the most overworked. I'm like one of them. We are the most overworked people. I at this point, I don't care what my skin looks like. I want to relax, right? That is my problem. That is the problem you're solving. You're not trying to solve, like, you know, and so we have to understand what it is so that we can try to solve it. I I feel like when we have a conversion process, there's a few, the reason why is because one, we are talking too much about our features of like what we have to offer and everything like that. And we're not talking about the problem, right? So we're like, yeah, we're talking about I can do this for your pigmentation, I can do this for like your aging skin, right? We're talking about all the features, we're not talking about their problem. Their problem is I need to relax, right? Once we acknowledge what their problems are, they feel seen, they feel heard, they feel like connected to you. You get them, you understand. I'm exhausted. This is ridiculous what I'm going through, you know. The next problem why conversions normally don't happen is that you don't have a plan for them, right? So you, if someone comes in and they say, I like I I just need to relax, right? Are you giving them a plan of what like a six-month relaxation retreat would look like for them? Or are you only giving them the plan of here right now? Right? Like we have to think future, right? So it's a little bit of a mindset, and then because it really comes down to uh like what I found is four things. So those are the first two. The the next one, this can sting for any aesthetician, is they just don't trust you, right? They don't trust that you can solve their problem. And part of it is again, if you're focusing on the features, right? Like, oh yeah, and this product and this product can do blah, blah, blah, blah, blah. And you're not focused on their problem, they don't trust you because you don't know how to solve their stress. So we have to focus on, we have to work on building trust. So there could be a trust issue with you and your clients. And then of course the next step sometimes is just unclear. They don't know what comes next because we haven't given them the game plan. Or it just feels really awkward at checkout.
AshlynI definitely don't think I have the awkwardness at checkout, but I will say the game plan is a huge one because you know they come in, a lot of them have never had facials before. And I'm like, wait a minute, you've never had a facial before? Like, and it's just it's so different because these moms don't want to take care of themselves. And I'm like, you really need to. Like, you'll be a better mom when you do this. I swear.
Rebooking Timing And Follow-Up
Execute The System Consistently
Kari JoYes. Yes. And so I think it. So here's like exactly a conversion system that you can follow. Again, like you come up with a plan, take this, go edit it, fit your brand, what your what your problems go find all of your lens problems. Solve your okay. You can take this plan, go implement it, track it again, because you got to see what's working and what's not working, and make sure you have the follow-through. So, okay, the first one is is the first step is like I I have another podcast episode where I interviewed or I had someone come on and I taught them how to do a client client consultation, right? So the first one is to sit there and listen to their problem, not your features, not your brand. Listen to their problem and make them talk about it. And you do that by mirroring. I've talked a lot about that. Like if they're like, yeah, I'm just so stressed out. Stressed out? Yeah. And then they go on, right? And for five minutes, I want them to just talk about their problems. What is stressing you out? Is it the kids? Is it the dad? Is it the is it your mother-in-law? Like, talk about and I want her to talk, and I'm going to continue mirroring her to get her to talk more. And every time I mirror, she feels like I heard exactly what it is she's saying. So that is step one. And then I would also summarize it too. So, like after I mirror, I would summarize it and I would be like, okay, so it sounds like you're really stressed out, blah, blah, blah, blah, blah, blah, blah. She feels hurt. You heard her problem. She feels validated, right? So now you go in to a lesson, right? You've got to give her a wow lesson. So that means now you're not just in if your clientele is relaxation. That means you need to go take a whole entire course on why people are stressed out, what it's doing to the brain, what it's doing to the body. Like, go learn everything about stress. So that she just talked about stress, and now you need to become the authority of the person who can solve that for her. So you're going to educate her. And when you take this course on like stress and what it does to the body, I want you to literally highlight or write down everything that that person says that you're like, oh my gosh, that's so cool. I did not know that that's what's happening in the brain. I didn't know that that's what's happening in the muscles, right? And so you're gonna write it down. And that is what you're gonna teach right after. So, like when she sits in your chair and you mirrored her, you understand her problems. Now you're going to like explain to her what that is doing, what is going on in her body right now, right? And immediately that lesson, it creates you an authority. You're an authority to fixing her problem, and she's going to trust you. And now she's buying in to what it is that you're selling. Okay. Now, now you go to step three, right? Which is you give her a game plan, right? So now she knows about you. She heard you, you got a game plan. Now you need to give her a game plan of how you can fix it. So today, this is what I think we need to do. We need to just do this. Then in a week, like four weeks, I would say we will, I it would be really good to work on this XYZ. Do you know what I mean? And we'll throw in a little bit of this for the wrinkles underneath your eyes because that is like, you know, whatever it is. You just come up with a game plan of what it looks like to solve her problem of stress, what you can do as an aesthetician to solve it. Now, then after you're done, right? Then you go in to the products and you can recommend some products. Now, a lot of times we think only skincare products. Well, what about aromatherapy? Like, do you know what I mean? What about a pillow spray to help her relax and smell or like rest? You know what I mean? Like, so you can go into recommendation dating a product after the recommendation, then you will ask for the rebook. Now, the reason why you do not check them out before you ask for the rebook is because you have a 40% chance of them rebooking if you do it before you check them out. The reason why is because when you check somebody out, that person's brain, it closes the loop. The service is done. We're done here. I'm it's over, right? Okay. You're asking for yeah. So if you're asking for the rebook before, well, yeah, you have like 40% less chance, or after you already have a 40% chance, less chance, right? They're still in the aha loving moment. The you have the moment, the momentum from the facial still going, but after you close, you close that momentum, it's over, right? And then the next step, of course, would be the follow-up, right? To retaining them, and a lot of times people do drop off in between now and their next appointment or they cancel or something like that because they didn't have connection, right? Would you cancel on a person that you have connection with, like your hairstylist? Like, would you cancel on her?
AshlynNo. And a lot of times when you talk about whatever's going on and you want to tell them the update or whatever that may be, yeah.
Kari JoYeah, no, you wouldn't because you have connection. So if you they leave your doors and it's like peace out, I'm not gonna talk to you again until you come back in four weeks, it would be really easy for me to cancel my appointment, right? But if you create connection points in between, like that, that like whether that is like I'm gonna send them a card, I'm going to call them, I'm going to do a mail newsletter because mail newsletters is not selling. You're not selling in a mail newsletter, you're keeping contact. That's how they work. You could do emails, but a lot of emails feel selsy. Do you know what I mean? You can do it via Facebook and be like, oh my gosh, I made this Instagram real and I thought of you. Do you know what I mean? Like, you can go like their stuff on Instagram, Facebook, follow them. You know what I mean? Create a connection so that they want to come back. How do you think what do you think about all of this? What is one thing that you feel like you're gonna implement today that you just learned?
AshlynI definitely like the education part. That's a big one. I'm gonna have to research some classes and do. Another one is the follow-up. I am really bad about follow-up. And it's stupid because that's in my booking system. I mean, I can send out text through the booking system automatically to do, and I just I don't think about it. I didn't realize that was as important until the more I dive into like the client relationship. And it's I don't know, I guess it's because I've never had it before. That's why it's like, oh, this is so crazy, but it's that's what people are doing now, and that's where I need to be for sure.
Ashlyn’s Next Steps And Wins
Kari JoYeah, uh, I love that. And I think I mean, like, as you I think as you build your your system of like your client's journey of what you want them to go through, you're going to get a better conversion of people rebooking. And what you do is you track like you write the system and you track every time you did it. So you know when you failed and you know when you did it, because you can write develop a system for the conversion, but then if you're only executing 50% of the time, well, no wonder why the conversion still sucks. You know what I mean? So your goal is not to track how many people rebooked, it's how many times did I follow through on the whole entire system that I created?
AshlynYes.
Kari JoYou know what I mean? Like, how many times did I do that? Because so many times we are looking at only like we feel our success is only in the rebooking, but really it's in the system that you created that like is creating results. And the system will only work if it's executed like all the time. It's repetitive, it's just like it, it's like clients know it, they expect it, right? Like, I go to Chick-fil-A, I know exactly what I'm gonna get. People want to come to your business, they want to know exactly what they're gonna get, right? Like it's repeatable. So, well, yeah, I am so okay. First off, I just have to tell you, I'm so proud of like the foundation that you already built. Like, you, if you're not proud of yourself, there's nobody that like I feel like when you build a business, there's nobody there that's like cheering you on, being like, you are nailing life. But I want to tell you, you are nailing it, and you should be so proud of yourself because there are so many other estheticians that like they're still struggling, and your 20 clients a week is like amazing, you know what I mean? Yeah, I definitely like the marketing part helps a lot.
AshlynYeah. And it's a lot of like new ideas and look at the esthetician groups and you know, wherever that may be. But I feel like whenever you know your ideal client, that is so important because then it's so easy to do what you're doing, versus I feel like a lot of people go out here and they're like, anybody, everybody, please. Yes.
Kari JoThat is thank you. I like to say that too. Knel down your niche and you won't struggle so hard.
AshlynYes. And I feel like a lot of people think that's more of like one service or one whatever, and it really is just your person. You know, you can do all the things as long as you know who we can marketing to.
Kari JoYes. Well, words of wisdom from someone who is like out in the chair doing it right now, and she's six months in, guys, and she's killing it. So tell my audience, like anyone who's listening right now, if they want to find you and connect with you, like how can they find you and your business?
AshlynI'm on Facebook and Instagram as The Rejuvenated Mama. We're located in Johnson City, Tennessee. I've responded back to almost all the messages. I have my business stuff posted on Google. So I mean I can do, you know, phone calls, whatever, however, you want to do it.
Where To Find Ashlyn
Reminder And Breakthrough Audit CTA
Kari JoYeah, awesome. Okay. Well, for those listening, if you have been nodding your head because you're booked out or maybe your clients aren't rebooking, then this is your reminder that you don't necessarily need new clients. You just need a conversion system to keep those clients coming in. And hey guys, if you want to apply for your own breakthrough audit, just like her, the there is a link in my show notes. And you guys can click that link, apply, and come on the podcast, and I will answer any of your questions that you have for your business, and we'll find the missing system that you need. Thanks so much for coming on, Ashlyn. Thank you. We'll see you guys next time.
AnnouncerThank you for listening to the Esthetician Podcast with Kari Jo Patterson. Each week, Kari brings you real-world lessons on how to grow your empire. To learn more about Kari's Fearless Prosperity Mastermind Group, one-on-one VIP coaching opportunities, and more. Visit www.karijopatterson.com. That's www.karijopatterson.com. See you next week for more insights and strategies on the Esthetician Podcast.