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The Marketer's Blueprint Podcast
Welcome to The Marketer’s Blueprint Podcast, where we break down the latest trends, strategies, and B.S. in sales and marketing.
Episodes
35 episodes
What Is a Marketing Audit? | 5 Simple Steps for Business Owners
If you’ve noticed your numbers taking a dip, it’s time for a marketing audit.This week, Nathan Gibson and Gabe Arnold break down how to conduct a digital marketing audit to avoid missed opportunities, wasted budgets, and stagnation in yo...
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Episode 34
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24:32

How To Boost Business Time and Profits with AI (2025)
There’s no ignoring AI anymore. It’s in the search results we Google, the social media platforms we use, and the ads we see every day. This week, Nathan Gibson and Gabe Arnold dig into how top businesses are using AI to boost their ...
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Episode 33
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33:02
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How To Build a Business Your Audience Truly Believes In
Ever wonder how content marketing drives sales? Spoiler: it’s not about the size of your marketing budget or the amount of traffic you can drive.This week, Nathan Gibson and Gabe Arnold dig into the power of belief in marketing and how y...
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Episode 32
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33:00

How To Start Social Media Marketing (The Authentic Way).
How effective is social media marketing for businesses? In our opinion, it depends on how you approach it.This week, Nathan Gibson and Gabe Arnold dig into the metrics that don’t matter, the ones that do, and how start authentic, high-va...
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Episode 31
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27:21
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How To Create Offers That People Happily Invest In.
Sales Objections Suck - Here’s Our 6-Step Checklist For Creating Offers That Sell Themselves (With Less Pushback).🎥 Watch More Podcasts Here: https://www.youtube.com...
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Episode 30
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20:50

How to Nurture Leads To Become Loyal Customers
💡 Not all leads are ready to buy right away. Are you warming them up properly?In this episode of The Marketer’s Blueprint Podcast, Nathan Gibson and Gabe Arnold dive deep into the often-overlooked stages of the customer journey ...
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23:42

5 Marketing Mistakes That Will Destroy Your ROI
Is your marketing stuck in the past? You could be wasting thousands on strategies that no longer work — and you might not even know it. If you’re feeling frustrated with your results, you’re not alone. In today’s episode of The Mark...
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Episode 28
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30:45

Thought Leadership for Entrepreneurs: How to Build Influence That Lasts
Ever wonder why some leaders are followed and trusted — and others fade away?In this episode of The Marketer’s Blueprint Podcast, Nathan Gibson and Gabe Arnold pull back the curtain on what real thought leadership looks like in ...
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Episode 27
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31:38

Retention vs. Acquisition: Which Is More Affordable For Growing Businesses?
💡 Did you know that 60-70% of your business revenue should come from repeat customers? Yet, too many businesses lose valuable clients simply because they don’t have a strong re-engagement strategy.In this episode of The Marke...
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Episode 26
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35:03

How to Write Copy That ACTUALLY Drives Sales in 2025
"Why isn’t anyone reading my ads?”“Why are my emails getting ignored?”“Why do my social media posts get no engagement?”The truth is—your copy could be the problem.If your content isn’t getting clicks, your ...
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Episode 25
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30:00

How to Avoid Wasting Your Budget on Google Ads
💰 Are you throwing money at Google Ads without seeing results? You’re not alone.Too many businesses waste their ad budgets on ineffective campaigns, unclear targeting, and poor keyword strategies—leading to disappointing conversions and ...
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Episode 24
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23:27

How To Avoid BitRot – Keep Your Website Fast, Secure, and Profitable
🔴 Your website is breaking down—and you might not even know it.Most business owners assume their website is a permanent asset, but in reality, BitRot is silently degrading its performance, breaking key features, and ...
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Episode 23
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20:22

How to Manage Projects Like a Pro (Project Manager Tells All)
Missed deadlines, budget overruns, and failed campaigns? You don’t need better marketing—you need better project management.In this episode of The Marketer’s Blueprint Podcast, host Nathan Gibson sits down with Wally Plaza, one ...
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Episode 22
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25:16

Geofencing in Marketing - The Secret to Targeting Customers Where They Work & Play
🚨 Your customers are searching for you right now—but are they finding you?If your business isn’t showing up at the top of Google search results, you’re losing leads to your competitors.In this episode, Nathan Gibs...
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Episode 21
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21:41

Branding For Small Businesses - How And Why It Works
Looks aren’t everything… or are they? 🤔In this episode, Nathan Gibson and Gabe Arnold break down the psychology behind why branding is important and how minimalist design can transform your business. From high-end sp...
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Episode 20
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22:33

Why Likes & Follows Don’t Matter (And What Does)
"Likes can be a great sign, but they're a passive form of engagement. You should really aim for those comments, those shares, and those clicks that drive a deeper level of interest." – Nathan Gibson. Likes and followe...
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Episode 19
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28:10

The Website Red Flags Scaring Away Leads
"If you play the long game and focus on relationships, your marketing snowball will get bigger and bigger over time." – Gabe Arnold.Your website might be the face of your business, but is it working hard enough for you?Th...
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Episode 18
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31:17

B2B Strategies Everyone Will Copy in 2025
"69% of B2B marketers spent the majority of their budgets on video in 2024, and it’s only going to grow in 2025." – Nathan Gibson.Welcome back to The Marketer’s Blueprint Podcast!In this episode, host Nathan Gibson and ...
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Episode 17
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32:47

Google Ads Expert Reveals How to Win Big in PPC!
"80% of searches are from mobile devices. If your site isn’t optimized, you’re out of the competition." – John Collado.Welcome back to The Marketer’s Blueprint Podcast!In this episode, host Nathan Gibson is ...
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Episode 16
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25:04

How to Build a Winning Marketing Strategy from Scratch
"Marketing success isn’t just about offers—it’s about knowing your audience, building trust, and being consistent." – Gabe Arnold.Welcome back to The Marketers Blueprint Podcast!In this episode, Nathan Gibson and G...
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Episode 15
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27:46

How to Make Ads That Don’t Feel Like Ads
"Seeing an ad we ignore means the imagery and the copy don’t resonate with us and we don’t go, ‘Oh, that’s me.’" – Gabe Arnold.Welcome back to The Marketers Blueprint Podcast! In this episode, Nathan Gibson an...
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Episode 14
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28:25

5 Branding Mistakes You Can’t Afford to Make
"All the little details make up the composition of the whole picture of who your brand is and what your company represents." – Gabe Arnold.Welcome back to The Marketers Blueprint Podcast! In this episode, Nathan Gibson ...
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Episode 13
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25:50

Sales Advice That Will Change How You Do Business
"The best salespeople are the best listeners." - Gerald.Welcome to a very special episode of the Marketer's Blueprint Podcast! 🚀 Today, Nathan Gibson is joined by Gerald, the Sales Manager at BME, for an in-depth conversa...
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Episode 12
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27:13

Want Better Sales? Start Communicating Like a Human
"Effective communication will make your relationships better, your business stronger, and your life easier." – Gabe Arnold.Welcome back to the Marketers Blueprint Podcast! In this episode, Nathan Gibson and Gabe Arnold discuss t...
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Episode 11
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30:54

4 Marketing Trends That Are Here to Stay (and How to Use Them)
"When somebody shares their authentic experience with a brand, it builds trust, authenticity, and social proof." - Gabe Arnold.In this episode of the Marketer’s Blueprint Podcast, Nathan Gibson and Gabe Arnold chat about f...
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Episode 10
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31:25
