Welcome to your next messaging strategy to 10X your results!

Have you ever wondered how Netflix can hook people so deeply that they spend hours binging a show? Or why you may get an email congratulating you immediately after a recent purchase? Or why you may hear the word “because” in a marketing message? 

To a casual observer, the answers may seem simple -- curiosity, appreciation or to make a point. 

Wrong. There’s so much more strategy at play here…BUYER PSYCHOLOGY. 

When it comes to marketing your business or struggling to keep up with the latest tactics and shiny objects, one thing remains timeless and powerful above all else – and that’s understanding the human mind.

The RICH Messaging™ Podcast is a conversation into the sometimes mysterious world of persuasion, showing you how to use emotional triggers, human behavior, and covert copywriting strategies to get you more, bigger, better results in your business. 

Hosted by Angela Murphy, founder of the full-service marketing agency, JustPositionIt! Consulting and conversion-trained copywriter, each episode gives you actionable, practical tips to activate buy buttons that get people to say yes to you and your offer. Let’s talk about it. 

Sign up for alerts so you never miss an episode: JustPositionIt.com/podcast.