Small Business PR
For small business owners and product founders who want to land organic PR, gift guide and podcast features, and show up in AI search—without ads or agencies.
Shopify, Etsy, and other shopping sites are integrating into ChatGPT, meaning AI is pulling product recommendations directly from these platforms. The brands getting organic media coverage now are the ones that will show up in those results, and own AI search visibility and AEO (answer engine optimization) before it gets saturated.
We’re making organic PR and marketing accessible to everyday small business owners, WOC and BIPOC founders, navigating this new era of AI search and SEO.
So you can start pitching gift guide editors, TV and podcast hosts, and journalists all year round—so your products show up when customers search for what you sell. No PR experience, connections, or big budget required.
Join us weekly as host Gloria Chou, the #1 small business PR coach, shares untraditional PR and AI visibility strategies with interviews from top-tier journalists, diverse founders, and online business experts.
Get her free AI visibility prompts and PR training you won’t find anywhere else.
gloriachoupr.com/masterclass
Small Business PR
Latest Episodes
We're Not OK and We Can't Do Business as Usual
My Word of the Year: “Owning It” (Why It Matters for Confidence, Visibility, and Business)
Why Everything Feels Unhinged Right Now (And Why It’s Not Just You)
Follower Count Is a Terrible Metric (Here’s What Matters Instead)
Press Releases for Small Business: How Product Brands Get Media Coverage + SEO