[00:00:00] Welcome to Clear Signal. Today's episode is the first real episode of the podcast, and how perfect that it is talking about the one line. The one line is the bottom of the hexagram in the Human Design system, and I'm a 5/1, so my foundation is literally a hexagram. We talk about what that means. We talk about the power of going slow.
We talk about the power of intentionality. I share some stories from my entrepreneurial journey, and we share how the paradox of moving slowly can actually help you move faster. I am returning from the future about two years after this podcast started, and In the time that podcast was in play, we had six names.
The podcast took a while to find its feet, and I can tell you that at the two-year mark, I know exactly where [00:01:00] we're going with this podcast in a way I didn't know two years ago, and I took my time to build what I wanted to build, and I was successful by my view of doing it that way
Whether or not you're a one line, you can benefit from this, this notion of intentionality, this notion of the more you are rushed Often you have to go back and redo things. This podcast was recorded when the podcast was a Human Design podcast and focused on sacral beings, generators, and manifesting generators.
The last episode tells you for free in five minutes if you are one. The next episode talks about the power of alchemizing mistakes into wisdom. We all make mistakes. We always gotta alchemize it into wisdom. However, we often make mistakes because we're rushing, or we are pressured, or we are doing things in a way that other people tell us to do them.
That's what you can find in this episode, the [00:02:00] last episode. In the next episode... Let's get into that episode now
today's podcast, we're talking about the power of the one line, the power of foundations, and the unique challenges and benefits that it brings.
Whether or not you're a one line, this episode will help you navigate that pressure to rush and give you permission to build something that is truly aligned to who you are and where you are in your journey. The episode is about learning how to honor your unique foundation and why it can be the game changer in your business and life.
The profile lines are one, two, three, four, five, six, and the one line is the bottom of the hexagram because it's the foundation. Without a foundation, what do you have? Think of it as like a tree. Before I even get into the episode, I wanna let you guys know this episode was inspired by one of you guys, Julie. Julie, took advantage of the text option in the show notes. I encourage all of you guys to do that. , Send me questions, give [00:03:00] me feedback. She left me a great piece of feedback. She said, "Hi, Sunita. I'm really enjoying your show. I like how you get down to business. No fluff, just good insight and info.
It's working for my one line. Thank you so much." Thank you, Julie from California. , A place I lived for almost a decade and I miss greatly, particularly the weather, and I really appreciate that.
I am gonna take this opportunity to encourage you guys to ask questions, leave feedback. Those are completely anonymous. I only get what you share with me, and if you're gonna leave something positive, I would love it if you could leave a review.
That's really what helps this podcast grow. I get all the messages that you leave me. I can't reply to any of them because I don't have your personal information. , Julie mentioned that she's a one line, and that inspired me to go back to the beginning in this episode.
I edited some of the episodes, and recorded some when the podcast switched, I had talked about my thoughts on [00:04:00] Human Design certifications, why I was not keen on them, and the truth behind them. The bottom line is, I feel that certifications are brainwashing. They are playing to a large percentage of the population that never thinks they're gonna be good enough and never thinks they're gonna know enough.
This is particularly problematic for one lines. If you have a one line in your profile, it's quite common, and if you have a one line in the foundation of your profile, five might be the only one. There's a four one, very, very rare. I think it's 3% of the population, but they're rare.
The five one, we are the heretic, right? Before I stick my neck out there to get burned at the stake, I better fucking know what I'm talking about, right? Your profile's the role that you play, and it's a huge part of business positioning and how you show up in the world. It's , very common for a one line to never think that they know enough, to feel like they need to have a foundation.
The coaching industry is largely female, and, as you know, or you may not know the statistic that women will [00:05:00] apply to a job only if they have 100% of the qualifications. Men will apply if they have, , 80% of the qualifications. That translates into entrepreneurship, it holds us back.
This isn't about certifications are not certifications for you personally. I have an opinion on them. But there's a huge difference between having a certification in something that really is a certified thing. Astrology certifications, as someone who studied with mentors for seven years, and Human Design certifications are full of shit, period.
They are a ability for a coach to make a lot of money. They're part of the business model. It is part of the spiritual to business coach to business coach that sells to other coaches pipeline. It's tried and true There it is. For those particular systems, there's no such thing as a fucking astrology certification.
For Human Design if you feel the need to get certified or want to work with someone who's certified, the IDHS, which is the official school the founder of Human Design founded, their analyst program, that's a pretty rigorous program. I don't believe that you have to work [00:06:00] with those people. I know those people would say differently, obviously.
Whatever floats your boat, whatever makes you feel more comfortable. Think of the Chinese hexagram lines as the house, right? The foundation for the house is really important for building a, a skill set, a career, for building anything with confidence. We are the researchers. We are the investigators.
We are also the people who never open our mouth until we feel like we have external validation that we know what we're talking about. With women and personal development and spirituality and the online world, what a fucking disaster that can be. You don't have to be a one-line to resonate with this. There's fear that holds us back. There's so many other variables to this beyond Human Design. I have a one line, and so I can say with confidence this is a big part of been my problem and my path.. my certifications, my degrees, my background, and my God, you'd have to take a nap or sit down to listen. There's other things I want to get certified in, but [00:07:00] there are things that I generally want to get certified in because it's a thing that you need certification in to, to do.
It's actually one of those things. It's part of my brand. Anybody who has a one line, your authority positioning is gonna be a big part of your brand. It's something people can feel, and you don't need a certification to have that. But whatever is gonna give you that energetic vibration, to send that message out there is gonna work in your favor.
Whatever you need to feel grounded and centered. That's a big part of what this podcast is about. The brand is about being unshakable in the way that you think about your business decisions and your personal decisions and the choices you make, because it's not that you're gonna do everything right, it's that I want you to be able to look back and be like, "You know what?
I did that because it was the right decision at the time, and I trust myself." You build that trust over time, that next time you trust yourself to make more decisions that are gonna make you money or whatever your goal is. You're more resilient when things don't go [00:08:00] as planned because you trust yourself.
You're gonna figure it out. But what does your customer or prospect need to trust you? Is it a degree? Is it a testimonial? Is it a website? Is it the way that you communicate? Business energetics has a lot to do with the confidence you show up with in addition to the external. People feel my authority when I speak, and that is partly through my design and also because I've been there, done that. Every business is different. Every one line out there is different. Every person out there is different. Every target avatar is different. But what does your client need? Because there's gonna be a lot of experts out there that say, "No, your profile pictures, they gotta look like this.
Your website's gotta look like that. You need more testimonials." Nobody cares about testimonials. What they actually ... You, you on and on and on. It's a, it's a mess. What does that even mean? It has truly been the fact that I've had a number of businesses and careers over the course of my life that has made me feel that, wow, this Human Design shit [00:09:00] is real, before I could feel it in my body because I could see my profile playing out through all of the businesses, through all of the things we do.
Remember that profile is your role in the world. It doesn't change. The business might change, the audience might change, other factors in your chart may change, but your profile does not change. It is inherent to you. When I started my first online business, I'd already been an entrepreneur for a couple years. At the time of this recording, I'm saying 13 years. It's been a long time. I was a marketing contractor and a consultant, definitely self-employed. I had my own S corp for the first couple years. My first real online business was 2013-ish. The inklings were there, but I started a functional health coach, is what you'd call it now, functional nutrition health coach.
I was an online health coach for women with PCOS. It's an endocrine hormonal imbalance that I have. It's very common in Indian American women, and it's very known in the communities that know about it. It is hugely popular now. But go back a decade., Nobody knew [00:10:00] about it and nobody was talking about it. There were much fewer ways for customers to get to know you or prospects to get to know you. Very little social media to know social media. YouTube wasn't a big thing.
Podcasts weren't a big thing. You did local events as a coach to get clients. Think about all the ways right now that you can feel a person's vibe. The majority of people I've hired, I literally have h- listened to one podcast episode from them. And when I... Some of the mistakes I made with hiring people, it's actually not when I did that.
It's when I listened to other people's recommendations, other people's testimonials, and I got influenced. You don't need to have a website now , to get hired. I will have a website for this, SEO, real estate online i'm gonna feel good as having a home for my business.
Point is, is a lot of people, even back then, were saying you don't need a fancy website. Even in that timeframe, they're like, "You don't need a fancy website." Now a lot of people are saying you don't need a website for other reasons, and a lot of people who say that are projectors. [00:11:00] A lot of coaches are projectors.
They represent 20% of the population. You would think they represent the whole world if you looked on Instagram in the Human Design community, and they build differently. There's no pro, there's no con. They do things differently. They're amazing. I'll have them on the show. I'm not trying to say anything negative. I hope you feel that. It's, we just do business differently. We, sacral beings build, and we build over time I actually don't think that a lot of business advice is geared towards generators. Non-sacral beings are going to disagree with me.
That's a whole other podcast. But I believe that we are built for the working world, the career world, the you do this for X number of hours a day and you do this one thing world. Mani Gen's a little different. A lot of entrepreneurship is pivoting quickly and figuring things out on the fly and trying what works and we build through mastery.
The generator worker bee thing has been manipulated by the manufacturing industry that then set up the corporate workday. A lot of people think we just go, go, go. We're Energizer bunnies. I'm [00:12:00] not like that. I've never been like that. I became an entrepreneur because I couldn't handle the schedule of the traditional world.
Going back to the story, at that time, you needed a website, and it was really the only way people were gonna find out about you besides local events, which wasn't my jam. It was my first online business. I was coming from the branding world, and I worked with the biggest brands out there, 20, 30 big brands in my career between being a independent consultant, a brand manager, working at those companies, or being an ad agency person.
I was not going to be able to throw something up online. I can't stand ugly shit. Branding is built into my DNA. It doesn't serve me as an entrepreneur 'cause I could move a lot faster if I wasn't like that, but, I am who I am. Old school bro marketing ruled the day at that time. Lot of ClickFunnels, lot of bro marketers, a lot of stuff looked like garbage. It was all about that push towards direct marketing. Get the click. Get the click Ads were coming up, and it was a lot of psychology applied to direct marketing to get that click. We're moving away from that bro marketing shit now, but it's taken almost [00:13:00] a decade.
Having a pretty brand online, it wasn't about that. And ironically, a lot of brainwashing that you don't need a website because you just go out there, you're a local business, you go get some clients, and you figure it out, and and blah blah blah. And that didn't work for me.
I knew nothing about Human Design. This was over 10 years ago. And I was like, "I'm gonna do this my way." I spent $3,000 on a website. It was a WordPress website. It wasn't cheap, it wasn't expensive, but it it looked good. And I'm a perfectionist, if it's not obvious, so I didn't think it looked good, but I did get a lot of positive feedback from people in my branding world, my MBA world.
I went to a branding school, so that was important to me. And they're like, "Wow, this is a sick brand. It looks great." Here's the point. The point is, I was able to be successful right away because I used Facebook Ads. At that time, Facebook Ads were fairly new. The condition is PCOS, very targeted audience. I did market research. I had very specific keywords and messaging that Landed. And so I got people to click and come to webinars [00:14:00] and buy fairly fast. I was able to get people to profitably work with me fairly quickly. And the first two people that clicked on my ad actually decided to work with me. Both of them were what you'd call premium clients, I guess, relative.
$500 a month for three months, total of three grand, paid for the website. And both of them were business owners, and both of them told me that the reason they picked me is because they were impressed by my website. I was validated that I knew what I was doing. I was selling to women, and that's a whole other thing, but guys aren't always selling to women.
That's another topic. Selling to women is different, and that gave them that trust in me. And they liked the pretty website. They could trust me with their body because I was giving them supplement protocols and all that. Look, the one line as a foundation is important. Going slow is important. Going as slow as you want to go is important. If you don't wanna go slow, you don't have to. People are gonna argue that I go way too slow, and I don't give a fuck because I'm building this brand as a tree. A tree is not a tree without roots. [00:15:00] However long that takes me, I'm here for the long haul. I'm a one line, and I'm a pure generator.
And you know you are procrastinating and doing over-analysis and researching, and you're afraid to put yourself out there because of a block you have You're afraid to sell, you're afraid to be seen, you're afraid to be visible, you're afraid someone's gonna say something, and that does require a bit of self-awareness.
A lot of it's gonna be under the hood. I do believe in the subconscious as well. But I also think that, you know yourself well. You know when you're sharpening the ax and when you're getting clear on which is which, right? Are you redoing the description 25 times a day and never actually putting it out there?
Or are you redoing it 25 times a day, and then on day five you're like, "Yeah, I'm good," and you move on? Well, then you were getting it right, and that's what you needed. I'm not saying you're gonna get everything right. This is just something to think about. This is a dialogue, number one, where are you holding yourself back because you don't think you know enough?
This is true whether or not you're a one-line. [00:16:00] And number two, where are you allowing people to rush you? Think about that in life and in business, in anything. Where are you holding yourself back because you don't think you know enough? And where are you allowing people to rush you? As we get further down in the podcast season, and we start to talk more about deconditioning and centers and where we're influenced, it's gonna be interesting for you to have answered these questions and really think about and understand where are you taking in conditioning, otherwise known as influence, into your life that you allow it to determine the pace at which you build your business, run your business, do your thing, and the decisions you make. This podcast has so, so many twists and turns. It was about what is the podcast I want, what is the foundation I wanna build, and what is the foundation I wanna have for my brand, and what is my sacral telling me that I have energy for and want to do for the long term? A lot of business, online business is bullshit. In the age of Aquarius, let's [00:17:00] just p- level the playing field and have real conversations about where we are challenged and help each other out. And I trust if you're listening to this podcast, you get it. I highly encourage you, when you have some time, grab a piece of paper. Pieces of paper work better for the subconscious mind. I know people listen to podcasts when they're doing other stuff, but take a minute when you pause. Get in a journal, get a piece of paper out, and really think about those two questions that I asked you. Where do you feel like you're being rushed unnecessarily?
And If it's not something that needs to be rushed. And where do you feel like you can't share because you don't know enough? You might be surprised at the answers that come out. It might be a lot of not self and conditioning coming out that's actually not you. I want you to be confident in the decisions that you make, that they're your own, they're the right one at the time, and that they're in line with where you're going.
We get off the path, we rush, we make mistakes, we miss the [00:18:00] synchronicities and the divine communication along the way. We miss the signposts along the way, whether or not it's coming from the universe, whether or not for you it's coming from your body. At the end of the day, sacral beings build.
Manifesting generators are express builders, and they do it differently, but we build. And when we get taken off the path, we get taken off the path, and we gotta course correct, and we gotta come back, and it's challenging, and we lose money, and we lose time, and it's frustrating, and it's annoying. The more that we can avoid that, the better we're gonna be.
Build that foundation. Take your time. Do both. I highly encourage you to do those exercises, and if you come up with any insights or ahas, share them with me. Share them with us. Text them to me. I'll share them on the show. You don't have to share your name. At the end of the day, we're all very much the same person with slightly different experiences.
That's why a lot of podcasts are entrepreneurs for entrepreneurs, because it's a different personal development journey that we're on. Remember that you're an expert on your own journey. Trust yourself, honor your pace, and keep building that foundation one [00:19:00] aligned step at a time. Thank you so much for listening to the podcast.
See you on the next one.
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