Learning to Trust Your Own Data. Why Testing in Entrepreneurship is Not FAFO [E56]

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Show Notes:

Something different this month: unscripted, unedited episodes or throwback gems that won't make it when the podcast shifts in the spring.

This one starts with human design profile lines and becomes something much bigger. A conversation is sparked by an email from a listener who tried everything experts told her to do for visibility. She learned something critical that no expert could have taught her. And that's the entrepreneur line. That's what happens when you stop giving your power away and start testing for yourself.

We're on the edge of a paradigm shift. New rules. New leadership. New ways of doing business. And if you've been waiting for permission to experiment without being called flaky or unfocused—this is it.

If you've been calling yourself inconsistent, unfocused, or scattered — this episode is going to reframe that entirely. Testing your way through business isn't fucking around and finding out. It's the actual method. And if you're an entrepreneur who's built on trial, error, and deep foundational knowledge, you're not behind. You're doing it right.

What You'll Take Away

• Why testing in entrepreneurship is a scientific method, not a character flaw
• The difference between FAFO and intentional experimentation — and why that difference matters
• Why following expert advice doesn't work for everyone, and what to do instead
• How the pressure to "look like you have it together" is costing you real information
• Why the new energy in business is moving away from formulas and toward resonance
• What visibility actually looks like when it's designed around your nervous system, not someone else's strategy

Episodes Mentioned: 

1)  Danielle Interview 

2)  Old Shoes/Snake Skins

3) "Shoulds" and Joy

Transcript

Hey everyone, welcome back to clear signal. We're doing something a little different this month. We are either doing ad hoc, off the cuff episodes that are not edited, like this, kind of how we started, or we're doing episodes from the past that are throwback, fundamental gems that won't make it when the podcast shifts and we go to the next level in the spring, this episode talks about the profile lines a bit. It talks about my experiences a bit, and it talks about something that I want to articulate in a simple, short episode on the feed so that it's not lost in all the other content I've done. If you have no idea what the profile lines are, I have a five minute video on YouTube that you can check out. I've also talked about the profile in the first episode of this year. It's a long interview I did, but fabulous interview I did with somebody named Danielle Polgar on her sub stack podcast, tapped in conversations she'll be coming on here very soon, talking about new leadership, new energy, what we all need. And I explained the profile to that audience, because her audience was not a human design or business owner audience. So most of you guys in my world have at least downloaded a chart and you're like, I'm this, I'm that, whatever, right? You may not understand what it means, if you're using too much about what it means based on your own analysis, I would caution that. But do you boo? Point is that it's a pillar has a lot to do with how you navigate the world, and I explained it really, really well in my foundational content. All my foundational content on YouTube is when I was teaching. So I explained stuff as, if you've never heard of human design. It's very like 101, it's very foundational. I provide visionary solutions, practical problem solving, perspectives you haven't thought about before, and I provide foundational ways for you to get that content either season one of this podcast, my YouTube videos, a couple of more episodes coming up that I already recorded in the past, that I think are too good to scrap. And moving forward, I'm going to be figuring out some universal thing that I provide everybody, like as a base way to work with me, or a base way to enter my world, something like that, not really like a lead magnet. I feel like those are played out something. We're figuring it out. We're in New Energy, and everything feels stale to me. If it doesn't feel stale to you, that's awesome. So let's talk about the profile a bit. I've mentioned before that I'm a five one. There are episodes talking about the one line on the podcast, they're labeled as such. There's episodes talking about the three line, they're labeled as such. And I've talked about the five line at nauseum. I actually went into a deep dive on the five line on Danielle's podcast. I did it in an episode, I dropped on the profile is not your positioning. You got it good, great. And so I'm a five one with a majority of three lines. And what that means is that I operate through the world as a 531 if it existed, if you could pretend that instead of a profile was a fraction, a profile looked like a triangle. It doesn't exist, but let's pretend. So what it means is that there is no such thing as a five three. Why? Because a five comes in when nothing else has worked. The five comes in and is the superhero. The five comes in like I said in the profile is not your positioning. Episode comes in when you've tried all the DIY, you hired someone you shouldn't have. You hired someone who gave you some fake ass solution, or someone who didn't really know what they were talking about. And then you got to call in the plumber. It was like, All right, get the fuck out of the way. Everyone out of the bathroom. Move. You pay them the thing they do the job. You're good. People come for the five because all else has failed. And so nobody wants someone who's figuring it out. And that's what the five three is. It doesn't exist, because that doesn't make sense for humanity. If you are going to come in as a heretic, and you're gonna say this doesn't work, and you're going to say this is a better way, and people are going to project onto you that you're the solution provider. You better have a foundation that is solid as rock, and that's a one. That's why the five three doesn't exist. There's a three five. I attract a lot of three fives because they're my mirror, right? But the five three does not exist as a profile, and you understand why in the episode I did about snakes and shoes and things don't fit, which I'm sure a lot of you guys are feeling right now, we've just left the year of the snake. We've entered a new energy. We are in a new shift. We're in a paradigm shift in life. We're in a paradigm shift of identity. Everyone is throwing everything. Away. Everyone is starting over. People who had careers based on x now that skill set is not needed because of AI. People in midlife are like, what's next? Danielle and I talked about this at length, and at the time of this recording, we're at the edge of that. So that episode I did with Danielle was recorded on the Scorpio New Moon, November 19 of 2025 we talked about a big conjunction that is coming, that conjunction is going to happen on 220 talked about that in the past. There's episodes on the feed talking about it from last spring. And so we're at the three year point. Now. What new energy now. What, right? And so, that episode where I talked about things that don't fit anymore, and snakes and shoes, that was recorded in the fall of 2024 on 1111, I believe. I'm not sure I recorded one episode on 1111 and I recorded another episode about the shoes, and I don't remember which was which. It's all good. And I talked about shoes that don't fit, and I briefly mentioned that I had a lot of foot surgeries. I'd had six foot surgeries in my 40s. We don't need to talk about that right now, because you don't care, but what you do need to know is that my alignment completely had to be reconfigured because my hips were out of whack. My knees were out of whack. I was fine if you saw me, but I don't do fine when things aren't good. I want great. I'm a Virgo. I like things how I like them. I'm not comfortable with good enough. Once Iwas working out with a personal trainer, and he's like, I think you got more reps in you. And I'm like, Cool. He's like, I think you could add more weights. I'm like, good. And I was like, you don't need to ask my permission. I was like, You are the expert. I've hired you by the kid. I think it's because he was like, right out of college, so he didn't, maybe feel confident, maybe pushing people who are older. And I'm like, I'm hiring you. You tell me to do it. I'll do it. I trust you. And he's like, Well, some people don't want that. He's like, I was like, I didn't come here to be comfortable. I came here to get better. I came here to find out what I made out of that's how I think so, you know, I don't like, just like good I went to like, three different foot doctors who were like, This is too risky. At your age. I was 40, and you might never walk again. You might have pins forever, you might have pain forever. And I was like, Yeah, I get it away anyway. Found a guy who was like, you're the one. He's like, this is a minor thing. He's like, it's a big recovery. But he's like, this is what I do. He's like, I think you need to do this. I'm like, All right, Sign me up. Let's get on let's get me on the surgical Scout calendar. We're good. I didn't investigate him at all. I was like, my intuition. I have a gate for talent. It is a gate two energy. Daniel and I talked about that because Daniel is a two, four natural gift. I don't have much natural gift, but I have a natural gift for talent. I can smell talent because it's in the splenic center. Splenic center is associated with, like, primal instinct, so that's why I say smell. It's like this instinctual ability. So hired him. Found out later, he's the best in the country. What he does. He was so humble, he didn't even talk about it. I went to one of his colleagues at Harvard Medical School or whatever when I moved back to the east coast for a minor checkup based on his recommendation. And he's like, That dude is like, the best, like, all of my residents want to work with him, because he is the guy who wrote the playbook. And I'm like, Good, great. When you're going to go under and someone's going to change whether or not you could ever walk again in the second half of your life, he better be the best. So that was a diatribe, but the point is, is I had to reconfigure a lot of stuff, and so I work with somebody who is a felden crass practitioner, alternative new way of doing physical therapy that is somatic and based on the nervous system and based in brain chemistry, which, of course, is poo pooed by the American medical industry, which, of course, likes the old way because it's based on the insurance model, but it's actually a way that works. The five one is always like, what's not working? Let's have the better wrench, as I said on Daniel's podcast. And so the old way of doing business and marketing sucks. It doesn't work. And people know no and people don't know, don't know. But I know as a five one, that the old ways are never the right way, and I know that the ways that people say are crazy are usually the best ways. And I'm always like, what's next, right? So I worked with a five one because I tried physical therapy, I had tried surgery, I had tried cortisone shots, I tried cupping, I had tried orthotics. That were gigantic, expensive, fucking waste of time.

09:45

I had tried so many other things, and I said

Speaker 1  09:49

to myself, I didn't go through hell and back in my 40s and bankrupt myself because I had to bankrupt myself to live in Silicon Valley, to be in the county, to be able to get access to the doctor. Welcome to our medical industry. Three, and it was worth it to me, because you can always make money back, but you never can get time back. And I walk every day with gratitude that I don't walk in pain. I walk for at least 30 minutes a day unless it's freezing. And that's not lost on me, because we take these small things for granted in life, don't we, but anyway, so walking without pain for the rest of my life, knowing that I'm going to grow older with an aligned body, feels like everything to me. It was worth every dime. It was worth every rehab appointment. It was worth every hour I lost. It was worth every

 thing I had to do on crutches because I lived up an apartment up like, multiple flights of stairs on crutches, and there was no elevator. And I was like, All right, we're going to do this. It makes you find out what you're made out of, because you get through something and you're like, all right, I can handle anything, yeah. So I think it was worth it, but I had to do certain things that were not involving surgery. It was like soft tissue stuff and this and that. The bottom line is, I did one frickin session, or maybe, like three sessions, with her problem gone. The problem the physical therapist said there was no solution. The problem that the guy, the doctor, said, You, you know, you got into 85% not this, not the doctor. I love, the one on the other coast, the obnoxious guy from Harvard who thought he knew everything, but he didn't. He's like, you've gotten to 85% good enough. And I was like, 85% is not good enough for me. She solved it in two sessions. You read some of my testimonials on my quantum shift work, which is not available right now. It is coming back. It's like, oh, this was six months of business coaching in one hour. Sounds too good to be true. That's what the five one does. The five one comes in as, like, surgical boom. If they know what they're doing and they're good, and how do they do that? They base that off of one line foundation. They're not figuring it out in the moment. So why did Sunita come on here to do an unscripted episode that you're like, What the fuck is she talking about? Talking about the 531 I'm talking about the triangle. A triangle is actually very, very solid, if it's a solid triangle. So because as a 531, all of my solutions and everything I've done in life not related to this business and all my other businesses come from deep dive, foundational knowledge, degrees, certificates, 3000 hours of knowledge, coaches, taking mastermind courses in human design and astrology and private mentorship and whatever the fuck I do, anything I do that involves this particular vertical, right? When I was a functional nutritionist, that was my other degree, right? Okay, then it's three lines. It's what I explained to Danielle. I was like, I worked with people for years before I even introduced my solution. And that was one single session, multiple sessions. Let me work with business owners. Let me work with early stage. Let me work with corporate. Is it 60 minutes? Is it 75 minutes? Do they need an integration session? What does the intake form look like? Do I like doing this? How do I feel afterwards? It's not just about making sure the solution is good. It's also about me, because the three line is the foundation for how I move. So if I didn't like something, I didn't sell it. After that, I was like, No, this isn't worth it to me, etc, etc. So as I was thinking about that, because a lot of what I have to do is I have to try it to see if I like it. I have to try it to see if I want to do it in a world where if you try things, you look flaky, you look like you don't know what you're doing. You look like you can't commit. You're not consistent, whatever the fuck. And I got inspired to do this. I'm a sacral being. So all of my content is a response. So I got an email from someone talking about how visibility for her was a full time job. Because last year, I didn't read the whole email. Every part of it, I'm like, Ooh, I'm gonna record a podcast. This is what I do. And you talked about how it was exhausting for her. I believe she's also a projector. So that would make a lot of sense. But she's like, I tried everything I did, all the things people told me to do, the coffee chats, the podcast, the this, the that, the Pinterest, whatever. I didn't read her whole email. She's like, I learned what was not good for my nervous system. I learned who I really got clients from, and I learned what really sold my offers. And she's like, I got that. And there's no way any expert could have told me what would work. There is no way that I would have learned that without doing it. Now I don't know what her whole configuration is. She's a two, four. I know that from other content she's done, but she's not a human design person, and most people don't look beyond the profile. They don't realize that there's way more than that, and that affects your business model, and you. It got me thinking about the episode I already recorded that was going to drop yesterday and now drop this weekend. The only thing that's timely about it as I mentioned that it was the Eclipse. It doesn't matter. It's the Eclipse all week. It's all good. It's the Eclipse for 19 years, so it's fine. And I talked about invisible rules. The name of the podcast is invisible rules. And I was surprised by how people don't question what experts tell them. I'm surprised by people just give their power away to other people, like this. Person knows better, and I'm the worst of that. I've gotten better now. It only took me till 48 years old. I wasted a lot of my time as an entrepreneur from about not in terms when I was a consultant. I'm like, when I did, like, quote, real entrepreneurship. That I would say was, I mean, I was a fractional, like, marketing person, fine, but I was running my own thing where I wasn't just, like assisting others. That started in 2014 so we're hitting about a Jupiter cycle, a 12 year cycle. Jupiter cycles 12 years completing a cycle of learning what doesn't work for you, and I spent a lot of that time looking to other people for answers, because I assumed other people knew better. Because I look to the left, to the right of me, and all these women who are easily influenced, because women are taught to assume they don't know anything, who didn't have a business background by hiring all these people. So I was like, well, they're hiring them. I should hire them, not realizing they don't have an MBA. They don't have 10 years of marketing experience. They haven't worked at the biggest agencies in the country. They haven't worked at the biggest brands in the country. They didn't go to literally, the second best marketing school for MBA at the time, after Kellogg. So I'm just following what they do, and I'm listening to these people, and I didn't really learn anything new under the sun. I just spent a lot of money and got influenced and wasted my time and felt like I was chasing my tail. And a lot of the advice that people give, especially in the online world, is out of date in like two years now, it's out of date like five minutes. So I'm talking to you about what I said last time, AI eclipses. I'm talking about what I'm saying this time, and I'm talking about what I say next time, about invisible rules, because we are on the edge of a paradigm shift. People say that all the time we really are. We really are on the edge of a new wave of energy and how we do business, new rules, new leadership, new ways of looking at things, new ways of deprogramming from the way that we've been influenced to think about how we need to think this is a rare window we should walk through it. If you're older, you've been conditioned that everything has to be hard. It doesn't. Resonance is not about time. Resonance is about frequency.

We have to rethink our way through this, and it's gonna be faster than you think.

I came on here to talk about profile lines, but I'm not really here to teach Human Design anymore. Am I the bigger conversation? It's about what people in the field need to hear at the time I'm recording, which is not the way you typically run a podcast, but we're going to experiment with that. And so when I started this brand four years ago, which I'm coming to the four year anniversary of, and I'm making a big deal of, and I just archived a lot of my old posts, and you know, I'm kind of making a little bit of a closing of the loop ceremony on the dark matter show, formally cosmic brew, formally cosmic alarm clock, before it becomes whatever it wants to be, or it goes into a creative project that was great for four years, and now is a historical capsule of how society shifted from 2022 to 2026 and how I predicted everything astrologically and called it out and have it on record, and how that affects society, politics and Business. Business less so mostly society and politics and gender dynamics. In those four years, I tried everything, I did, everything, YouTube, live, YouTube recorded shorts, posts on the Community tab, sub stack. I'm just new to sub stack, but I'm trying out. I'm going to try to all the bells and whistles on substack. Once I get on it formally, which will be in March, threads, Instagram posts, Instagram Live, Instagram reels. I don't really do carousel posts because I don't know how to use Instagram. Someone's gonna teach me at some point. What else? Podcasts, guest podcasting, speaking. I've been speaking on stages for this business I have in the past, like big conferences. SEO did that for a prior business. Email marketing did that for a prior business. Ads did that for a prior business, never done. Pinterest, never done. Tiktok. Tiktok isn't really my thing, but you get it, long form blog posts. Did that for a prior business. You get it. It's like, I tried everything, I did everything. And some people have asked me to speak in their membership, like to their people I might try that. Like, is there a subject matter? Whatever I might do that I'm open. And being open, you also are open to create. System because you're open to people being like, you don't have a lane, you don't have a strategy, you can't make a decision. You're not going to get any traction because you don't know what you're doing. And it's like, fuck. Who gives a shit? The reason why the three line is the money line, the reason why the three line is the entrepreneur line, I don't care what your profile is. I don't care what your configuration is. It's because there's no way to know if something's gonna work or not in business unless you actually test it in the material plane, you have to jet up against reality to see what's going to work and what's not going to work. It's not going to work in your theory in your head, it cannot. There's too many blocks on your belief system, and you have too many voices in your head. So I would like to encourage you to make this about you and make sure that you take something away from this message, other than this transmission that came out of the ether for you is that I want you to be open to trying things new ways. I want you to be open to testing for yourself. I want you to be open to giving yourself permission to test different things without giving yourself this label of, Oh, I'm just fucking around and finding out. No, you're not. You're testing. There's a difference when you do it with intention. It's not fucking around and finding out you're doing it with a experimentational, scientific, hypothetical, whatever's open mind approach. It doesn't work great. You learn something, or maybe it's great. Maybe you got a ton of clients from it, and you hate doing it. That's also information. We need to throw out a lot of these isms. Like success leaves clues for who, for what, doing what I get on podcasts and guest podcasts, and I just talk, and people hire me. I don't have to do anything else that works for me. I've got to be more visible doing it. But like, it's easy for me. I enjoy doing it. People seem to love it. Maybe I should just do more of that and fuck everything else. Like, what's gonna work for you? What do you enjoy doing? What makes you feel energized? The episode before last, I talked about shoulds and I talked about how not only are you not going to continue to do it, but it's like you're not magnetizing your people as a sacral being. Because you're a little beacon. You are a magnet to your people. I don't care what your configuration is. I don't care what business you're in. If you are a solopreneur or the front face of a bigger business, you're you know, at some way, maybe you're in sales, maybe you're like the customer's first doorway, whatever that is, you are part of ensuring that that vehicle is going to get the attention it deserves. That's the closing of the loop here and now she's going to give two minutes on why she actually came on here, but it doesn't really matter. She was going to talk about how she has a five one with a majority of three lines, and so her way of developing solutions is unique. It's like she's got to do her research, and she's also got a trial and error, and it takes longer, and it makes everything she does more concrete than somebody else, but it also takes longer, and also at the time, she has to kind of figure her way out through it, in a world that doesn't really like people figuring their way out through it, because they like to label and they like to criticize and they like to we have to put on this show for the outside world, and it's like, Fuck all that. If you take nothing else away from what the new energy is going to be, you know what the new energy is going to be? I'm going to be? I'm going to tell you what it's going to be. Fuck all that. I'll see you in the next one. You.