ChiroVisibility The Podcast
Hey there, Chiropractors!
Welcome to ChiroVisibility: The Podcast. I'm Philippa, a chiropractor who got a bit obsessed with why some practices show up online and others don't, and then accidentally turned that obsession into a whole community. This podcast is for small practice owners who want to understand the digital world without the overwhelm, so you can get found by your people and do the work you actually love.
Episodes
10 episodes
Do it your way!
Consider this episode one big permission slip. No TikTok dancing required, no daily posting, no pretending to be someone shinier. Just the one strategy nobody can copy: being unapologetically, recognisably you. Featuring comparitis, three exerc...
What Ted Lasso Taught Me About Building a Community
With Season 4 of Ted Lasso landing in August, I have been rewatching the first three seasons and falling in love with it all over again. And the more I watch, the more I see it as one of the best lessons in community building I have ever come a...
How Busy Chiropractors Can Show Up Online
For Those Who Never Have Enough Time‘I don’t have time to create content or enough time to write a plan or enough time to post.’ Sound familiar? I didn’t either.In this episode Philippa reframes the thing chiropractors tell her most,...
Marketing From the Heart
This episode is deeply inspired by the wonderful Stew Bittman and his Chiropractic from the Heart weekend. If you haven't been yet, go.What if the most powerful marketing you'll ever do takes two minutes and comes from the heart?T...
From Playing Safe To Showing Up Real
If showing up online feels hard, even when you’re doing all the “right” things, there’s a good chance it isn’t your strategy that’s broken. In this episode I dig into the hidden cost of filtering yourself for approval, the kind of low-level fri...
Why Your Social Media Isn't Working (And It's Not What You Think)
If you've ever looked at your social media and thought "I'm posting, I'm showing up, so why is nothing happening?" this episode is for you.Philippa digs into the pattern she sees again and again when working with chiropractors on their v...
"We Are Hardwired for Connection"
This episode is the why behind everything. Why visibility matters, why marketing doesn't have to feel icky, and why showing up isn't actually about you at all. Brené Brown said we are hardwired for connection, and once that landed for me – real...
You Do Not Need To Go Viral To Fill Your Diary
You're posting. You're showing up. You're doing the thing. And almost nobody is seeing it. Sound familiar? The rules of social media changed significantly and most chiropractors are still playing by the 2020 playbook. In this episode we get int...
That's Episode 1 "The Very Honest Intro"
Consider this the honest intro nobody asked for, but every chiropractor needed. In this first episode, I'm telling you exactly who this podcast is for, why I started ChiroVisibility, and what I believe about chiropractic marketing. I'm talking ...
Trailer: ChiroVisibilty Podcast: So it begins....
This is where it begins. In this first episode, I'm setting the tone for everything the ChiroVisibility Podcast is going to be. Real, honest, and completely unfiltered. I talk about why I started ChiroVisibility, what I believe about chiropract...