Creative Context
Creative Context blends professional advice with a friendly, down-to-earth approach, making it a valuable resource for anyone navigating the complex relationship between clients and creative professionals. Through stories and practical tips, the podcast helps both sides understand each other’s perspectives and work toward more successful outcomes.
Episodes
34 episodes
Collaboration Can Be The Difference on Your Next Creative Project
In this episode, co-hosts Douglas Duvall of Motif Media and Eric Wing of Darby Digital dive into the nuances of collaboration versus competition in the creative industry. They share real-world experiences about agency partnerships, client trans...
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Season 1
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Episode 34
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42:59
Keeping the clients you have and maximizing the value you provide
In this episode, co-hosts Douglas Duvall of Motif Media and Eric Wing of Darby Digital dive into the importance of client retention and strategies for maximizing the lifetime value of creative business relationships. They discuss practical appr...
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Season 1
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Episode 33
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41:59
Hiring, Onboarding, and Building Creative Teams
In this episode, co-hosts Douglas Duvall of Motif Media and Eric Wing of Darby Digital dive into the complexities of hiring, onboarding, and managing teams in today’s creative and digital industries. They discuss evolving hiring practices, the ...
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Season 1
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Episode 32
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48:34
Creative Rush Jobs Can Make or Break Your Reputation
In this episode, co-hosts Douglas Duvall of Motif Media and Eric Wing of Darby Digital dive into the challenges of managing last-minute client requests, rush jobs, and the importance of setting boundaries in creative projects. They share real-w...
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Season 1
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Episode 31
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46:58
Growing Creative Business While Maintaining Quality
In this episode, co-hosts Douglas Duvall of Motif Media and Eric Wing of Darby Digital dive into the challenges of maintaining quality while growing a business sustainably. They share personal experiences of overextension, discuss strategies fo...
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Season 1
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Episode 30
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42:28
Creative Projects Hidden Time and Effort
In this episode, co-hosts Douglas Duvall of Motif Media and Eric Wing of Darby Digital dive into the intricate world of creative work, exploring the time, research, and iterations required to produce high-quality content. They discuss the chall...
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Season 1
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Episode 29
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47:12
Working Through Creative Blocks Because You Have To
In this episode, co-hosts Douglas Duvall of Motif Media and Eric Wing of Darby Digital dive into the challenges of maintaining creativity and inspiration in professional work. They explore personal strategies for overcoming creative blocks, man...
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Season 1
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Episode 28
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48:36
Turning Discarded Creative Concepts into Business Opportunities
In this episode, co-hosts Douglas Duvall of Motif Media and Eric Wing of Darby Digital dive into the concept of creative residue, exploring how unused ideas, footage, and design assets can be repurposed or recycled in creative industries. They ...
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Season 1
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Episode 27
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43:33
The Power of Niching Down Your Creative Service Offerings
In this episode, co-hosts Douglas Duvall of Motif Media and Eric Wing of Darby Digital dive into the strategic importance of specializing in a specific industry and service offerings. They explore how niching down can lead to more targeted mark...
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Season 1
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Episode 26
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47:37
Should You Take Back a Former Client?
In this episode of Creative Context, Douglas and Eric dive into the complicated question of whether or not to work with a former client again. Whether they left on good terms or ghosted you mid-project, the decision to rekindle a working relati...
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Season 1
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Episode 25
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25:22
Why Your Marketing Videos Aren't Converting (And How to Fix Them)
This episode unpacks the real reasons marketing videos often fail to convert and outlines how to approach video strategy more effectively. Doug and Eric share insights from years of client work, DIY video experiences, and industry trends...
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Season 1
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Episode 24
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41:45
The Creative Field of Landscaping with Eulalio Guevara
In this episode of Creative Context, we sit down with Eulalio Guevara, founder of Friends of Gardens, to explore the often-overlooked creative world of landscaping. From his roots in El Salvador to founding an eco-friendly landscaping company i...
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Season 1
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Episode 23
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39:43
Creative Context Hosts Sharing Their Not So Creative Backgrounds
Get to know the voices behind Creative Context. In this episode, Doug and Eric open up about their childhoods, how they found their way into creative work, and the pivotal life experiences that shaped their perspectives. From high school summer...
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Season 1
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Episode 22
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34:18
Creative Friends & Family Discount and It's Impact On The Business
In this episode, co-hosts Douglas Duvall of Motif Media and Eric Wing of Darby Digital dive into the complexities of friends and family discounts in professional services. They explore the potential pitfalls of offering discounts, emphasizing t...
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Season 1
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Episode 21
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28:52
Presenting yourself as a creative product vs. creative service
In this episode, co-hosts Douglas Duvall of Motif Media and Eric Wing of Darby Digital dive into the challenges of referrals, client interactions, and the potential shift from service-based to product-based business models. They explore how pos...
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Season 1
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Episode 20
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42:02
What puts the PRO in Creative Professional
What separates the pros from the amateurs in creative work? In this episode of Creative Context, Doug and Eric dive into what defines a true professional—from mindset and reliability to emotional detachment and client communication. They share ...
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Season 1
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Episode 19
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31:32
Managing Creatives & Elevating The Brand with Erik DiMauro
In this episode, co-hosts Douglas Duvall of Motif Media and Eric Wing of Darby Digital dive into the creative journey of Erik DiMauro, exploring his experiences as a creative director and freelance designer. The conversation spans topics from c...
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Season 1
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Episode 18
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53:28
Too Close to Clients? Drawing Boundaries for Creative Professionals
In this episode of Creative Context, we explore the complex line between personal and professional relationships in creative work and business. As creatives, agency owners, and collaborators, how do you build meaningful connections without cros...
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Season 1
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Episode 17
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36:29
Breaking Down Our Creative Process and How We Push Projects Forward
In this episode, co-hosts Douglas Duvall of Motif Media and Eric Wing of Darby Digital dive into the intricate world of creative processes across web development, marketing, and video production. They explore the importance of pre-production, t...
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Season 1
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Episode 16
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48:18
Balancing Your Creative Team with Employees and Freelancers
In this episode, co-hosts Douglas Duvall of Motif Media and Eric Wing of Darby Digital dive into the intricacies of working with subcontractors in creative industries. They explore the nuances of managing external talent, discussing communicati...
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Season 1
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Episode 15
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40:52
Payments Challenges for Creative Professionals
In this episode, co-hosts Douglas Duvall of Motif Media and Eric Wing of Darby Digital dive into the complex world of creative professional billing, payment strategies, and client relationship management. They share personal experiences, insigh...
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Season 1
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Episode 14
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38:06
The Power of Referrals in Creative Businesses
In this episode, co-hosts Douglas Duvall of Motif Media and Eric Wing of Darby Digital dive into the importance of referrals, word-of-mouth marketing, and strategic partnerships for creative professionals.Referral Process and Initial In...
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Season 1
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Episode 13
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42:10
The Realities of Business Travel for Creative Professionals
In this episode, co-hosts Douglas Duvall of Motif Media and Eric Wing of Darby Digital dive into the challenges and experiences of business travel, particularly for those in the creative industry.Traveling for Work in the Creative Field...
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Season 1
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Episode 12
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39:25
Benefits of Positioning Yourself as a Creative Partner vs. Vendor
In this episode, co-hosts Douglas Duvall of Motif Media and Eric Wing of Darby Digital dive into the importance of positioning creative professionals as partners rather than vendors, exploring the benefits of building trust, long-term relations...
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Season 1
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Episode 11
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42:47
The Reality of Burnout and How to Prevent It
In this episode, co-hosts Douglas Duvall of Motif Media and Eric Wing of Darby Digital dive into the challenges of creative burnout and share their personal experiences navigating the ups and downs of entrepreneurship.Creative Burnout a...
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Season 1
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Episode 10
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47:12
