Cybernomics Radio: Where Business meets Tech
Every Wednesday, Josh Bruyning peeks behind the curtains of businesses small and large to learn how they use technology to drive growth. He delivers straight-to-the-point insights for tech investors who aren’t tech experts but need to make big calls about tech, or businesses executives looking for fresh new ideas.
We break down the hidden costs, incentives, and opportunities behind today’s most important tech decisions. No jargon. Just clear conversations.
Whether you’re budgeting for compliance, evaluating vendors, or planning your next investment, Cybernomics helps you make confident, high-impact choices without needing a computer science degree.
New episodes drop every Wednesday.
Follow us on LinkedIn and YouTube for bonus content and real-time updates.
Episodes
61 episodes
Word on the Street - AI Security’s Rapid Gold Rush with Richard Stiennon
We reconnect with Richard Stiennon to chart how AI is rewriting cybersecurity, from the rise of 290 AI security vendors to SOC automation, investor momentum, and the criteria that separate tru...
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7:29
Vendors, Stop Telling Me My Problem
In this clip, Karl Mosgofian breaks down why most vendor pitches lose buyers in the first minutes and how to fix it with a simple, direct first-meeting flow. We show how to valida...
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5:03
Go-to-Market Strategies of a Veteran CIO
We explore how to sell to CIOs who are flooded with pitches yet hungry for real innovation, and how sellers can move from vague benefits to clear outcomes and CFO-ready cases. Carl Mosgofian shares how to frame differentiation, map to the stack...
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41:17
AI Rapture, Hype, Faith, and Feedback Loops
We unpack how a failed “AI Rapture” spread from a viral prophecy to AI‑stamped pamphlets and sycophantic chatbots, and we trace the feedback loops that keep bad ideas alive. Along the way, we compare models, costs, and trade‑offs, and ask what ...
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40:11
Influence, AI, and the Art of Building Meaningful Connections
Josh Bruyning welcomes Rafael Ramirez to discuss communicating AI concepts, building community in cybersecurity, and navigating the tech industry as an immigrant. Rafael has almost 30,000 followers on LinkedIn. The conversation reveals practica...
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31:49
The Hidden Costs of Starting and Building a Cybersecurity Company
In this conversation, Joshua Bruyning engages with DataTribe Managing Directors Rob Ackerman and Leo Scott to explore the intricate dynamics of cybersecurity startups and venture capital. They discuss the essential qualities of successful found...
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Season 4
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Episode 2
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30:55
Old Meets New: The Hidden Costs of NOT Adopting AI
In this episode of Cybernomics, Al Kennickell joins me to discuss the importance of embracing AI in small and medium businesses, addressing common misconceptions and hesitations surroundin...
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Season 3
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Episode 1
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31:51
CISO vs BISO: Who's Really Running Security?
Charles Payne and Olivia Phillips join us to explore the evolving relationship between CISOs and BISOs, examining how business-focused security leadership is transforming cybersecurity from a technical function to a strategic business enabler.<...
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40:59
Organizational Theory Meets Artificial Intelligence
We explore organizational theory applications to AI agents and examine the transformation of Security Operations Centers through artificial intelligence solutions.• Traditional organizational structures like military-style hierarchies a...
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33:02
Is SaaS Dead? The Hidden Cost of AI Agentic Companies
Josh Bruyning and Richard Stiennon explore how AI agents are fundamentally changing the SaaS industry and traditional software models. They discuss the shift from feature-based to outcome-based solutions and why companies must adapt to survive....
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46:48
Why New Companies Are Winning Against Old Giants: The Hidden Costs and Opportunities of AI
EU's complex regulatory environment creates both challenges and opportunities for businesses navigating data privacy, financial services, and healthcare regulations across member states. • Significant differences exist between EU-w...
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45:20
The Hidden Side of Protecting Your Children Online
Marcus Peet, Senior Director of Information Security at PT Solutions, shares his unique perspective as both a cybersecurity expert and father of three on navigating the complex world of digital parenting. His "growth with guardrails" philosophy...
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41:31
Word on The Street - Inside RSA's Vendor Mayhem
Kyle and I dive into the reality of the RSA Conference experience, exploring how the security industry's biggest event has transformed into a vendor-dominated spectacle with declining CISO attendance.• The conference atmosphere is overw...
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Season 2
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Episode 44
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6:06
Market Watch - Will AI Replace Your Security Team? Hard Truths and Bold Predictions
AI agents equipped with computer use capabilities will transform the cybersecurity landscape within the next year, shifting from augmenting to potentially replacing human SOC analysts with systems that can perform 100% alert triage. The investm...
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29:52
The Hidden Costs of Securing Law Firms
Ever wonder what happens when centuries-old legal practices collide with cutting-edge technology? Dean Sapp, CISO at FileVine, pulls back the curtain on the digital transformation revolutionizing law firms worldwide.Beyond just moderniz...
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Season 2
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Episode 43
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46:26
Market Watch - AI and the Future of Security Operations
In this episode, Richard Stiennon makes some bold predictions about the future of AI in Cybersecurity. Artificial intelligence is transforming cybersecurity at an unprecedented pace, with large language models increasing in intelligence tenfold...
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Season 2
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Episode 43
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37:50
Is Cybersecurity a Technology Risk or a Business Risk
Mark Nicholls discusses how to integrate cybersecurity throughout the development lifecycle rather than treating it as an afterthought with pre-go-live penetration testing. He explains that embedding security into early design phases requires b...
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Season 2
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Episode 42
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30:35
Why Your Business Is More Vulnerable Than You Think, The Hidden Costs of Not Knowing
Cybersecurity doesn't have to be overwhelming or unaffordable for small and mid-sized businesses. Corey White, CEO at Cyvatar, explains how their platform provides right-sized, comprehensive security that serves as a business driver rather than...
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Season 2
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Episode 41
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38:39
Market Watch: When Markets Fall, Savvy Investors Go Shopping for Cybersecurity Companies, with Richard Stiennon
Market fluctuations cause cybersecurity stocks to drop 4-7%, creating buying opportunities for savvy investors despite fears surrounding Trump's new tariff policies.• Tariff impacts vary across cybersecurity companies—hardware manufactu...
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41:31
Market Research - Why Investors and Enterprises Should Invest in Israeli Cyber Companies
The extraordinary success of Israeli cybersecurity companies on the global stage represents a fascinating case study in how a small nation can dominate a critical technology sector. Despite having just 9 million citizens, Israel has become the ...
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33:44
The Hidden Costs of Protecting Medical Devices and Data
Christian Espinosa, founder of Blue Goat Cyber, reveals the critical vulnerabilities in medical devices and how his company is working to secure the technology that keeps patients alive. After surviving a near-fatal health crisis that was diagn...
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Season 2
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Episode 40
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31:03
The Hidden Costs of AI Employees, How to Leverage AI and Save your Job
We explore the emergence of a new AI-driven economy that's creating unprecedented opportunities for entrepreneurs and businesses of all sizes to compete at enterprise levels with minimal resources.• AI represents the most significant te...
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Season 2
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Episode 39
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39:58
Google's $32B Cloud Security Gamble
Google makes a monumental $32 billion acquisition of cloud security leader Wiz, marking one of the largest cybersecurity acquisitions in history after previously attempting to purchase the company for $23 billion last year.• Wiz offers ...
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Season 2
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36:23
Cyber Acquisitions #1 - Armis x OTORIO, ForcePoint x GetVisibility, CyberGuru x Mantra SAS - Niche is King (Right Now)
The cybersecurity industry is undergoing rapid consolidation as established companies expand their capabilities through strategic acquisitions rather than internal development. Three major acquisitions in March 2025 highlight key trends: the gr...
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5:47
The Hidden Costs of Scaling a Cyber Risk Program
In this episode, we explore the intricate relationship between risk management and business objectives, specifically tailored for small and medium-sized businesses. Chad Boeckmann discusses strategies to elevate cybersecurity risk awareness amo...
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Season 2
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Episode 4
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30:23