
The Pocket-size PR Podcast
This podcast is your go-to source for concise, actionable PR and marketing insights designed for busy marketing professionals. Our mission is simple: deliver pocket-size portions of PR wisdom through insightful interviews with top communications experts.
Whether you’re looking to sharpen your PR skills or keep up with industry trends, each episode offers practical tips and strategies to elevate your brand’s voice and impact.
Episodes
19 episodes
From cold calls to credibility: How PR warms up sales with Tim Johnson
Often those in sales don't always see the benefit of PR.Not Tim Johnson.The Chief Revenue Officer for Salesfire believes it can be a massive asset when it comes to doing business.From the power of case studies to the ben...
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Season 1
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Episode 19
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16:40

Influence the influencer: Kim Cattin on building brands that last
In this episode of the Pocket-size PR Podcast, Charlotte sits down with the dynamic and insightful Kim Cattin, Managing Partner of SB1 Group, CEO of West Barn Co, aesthetic practitioner, and former celebrity makeup artist. Kim brings a fresh an...
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Season 1
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Episode 18
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25:38

A window to your business: Dyer Engineering's Richard Bradley on becoming a PR convert
What does PR really mean for a business—and why is it so much more than just a glossy façade?In this episode of the Pocket-size PR Podcast, Charlotte sits down with Richard Bradley, Executive Chair at Dyer Engineering, to explore PR as “a w...
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Season 1
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Episode 17
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23:55

Positively influencing perception: PR in education with Nadine Hudspeth
Nadine Hudspeth has a degree in public relations. And even she admits it is a tough cookie to define. Having worked at Gateshead College for 24 years, she's currently the institution's director of brand and learning ex...
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Season 1
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Episode 16
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37:37

The inside out, the outside in: Jane Peverley on leading strategic comms at scale
In this episode of the Pocket-size PR Podcast, Charlotte Nichols welcomes Jane Peverley, Head of Communications at Hays Travel Group, for a powerful conversation on the evolving role of PR in shaping modern business reputation.Jane shar...
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Season 1
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Episode 15
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18:55

The hidden PR superpower you’re ignoring ft Liz Atkin
In this episode of the Pocket-size PR Podcast, Charlotte chats with Liz Atkin – founder of Refreshing Comms, bestselling author, and TEDx speaker – about one of the most overlooked but powerful tools in any business leader’s toolbox: internal c...
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Season 1
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Episode 14
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28:10

Rethinking PR, AI, and thought leadership with Emma Thwaites
In this insight-packed episode of the Pocket-size PR Podcast, Charlotte Nichols is joined by Emma Thwaites, founder of Allegory and Director of Global Policy and Corporate Affairs at the Open Data Institute, for a compelling conversation that c...
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Season 1
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Episode 13
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40:02

Fake news, clickbait & building credibility: Why great PR starts with journalism ft. Jim Entwistle
In this must-listen episode of the Pocket-size PR Podcast, host Charlotte Nichols is joined by Jim Entwistle, Course Leader in Journalism and Sports Journalism at Teesside University, to explore how communications education is evolving in respo...
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Season 1
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Episode 12
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27:39

Marketing with meaning: Katelyn Young on strategy, authenticity and proving value
In this episode of the Pocket-size PR Podcast, host Charlotte Nichols speaks with Katelyn Young, founder of Juin, about redefining what it means to work in marketing today. With a career shaped by determination, critical thinking,...
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Season 1
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Episode 11
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24:49

From Butchers to Boardrooms: Transforming perceptions and building networks
From farmer to fork, Laura Ryan's knowledge of the meat industry is second to none.Now Laura – CEO of Lavenpark and Chair of Meat Business Women – joins host Charlotte Nichols to explore how she's harnessed the power of PR to reshape pe...
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Season 1
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Episode 10
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18:45

Building a business: The power of purposeful PR and marketing ft Lynsey Fanning
In this episode, we dive into the real-world experiences of running your own business, the highs, the lows, and the lessons that come with it. Our guest, Linsey, shares her personal journey from corporate life to entrepreneurship, highlighting ...
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Season 1
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Episode 9
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27:32

Behind the NDA: Victoria Thompson on smart, subtle PR
In this episode host Charlotte Nichols, is joined by Victoria Thompson, Marketing Manager at Ford Aerospace, to unpack the real-world application of PR in technical sectors, particularly manufacturing.Victoria shares her practical wisdom...
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Season 1
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Episode 8
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20:00

From tech to trust: How PR builds credibility, not just hype, ft Danielle Croce
PR isn’t just for press releases and product launches — it’s the foundation of how your business is seen, trusted, and remembered.In this episode of the Pocket-size PR Podcast, host Charlotte Nichols is joined by Danielle Croce, Commercial ...
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Season 1
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Episode 7
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21:15

Unlocking PR’s Power: Crisis & Credibility ft. Kirsten Donkin
Join Charlotte Nichols and special guest Kirsten Donkin, Head of Communications at Double Eleven, on the latest episode of the Pocket Size PR Podcast as they explore the true value of public relations. They discuss the power of PR i...
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Season 1
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Episode 6
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22:11

PR’s evolution: From press releases to strategic influence ft. Erica Marshall
What does PR look like in the future? And what happens when authenticity becomes the most valuable currency in communications?In this episode of Pocket-size PR, we dive into the real role of PR with Erica Marshall, Group Director of Mar...
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Season 1
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Episode 5
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21:31

Data-driven storytelling: The power of PR with Hannah Duggleby
Think PR is just about press releases and glamorous events? Think again!In this episode of the Pocket-size PR Podcast, host Charlotte Nichols sits down with Hannah Duggleby, Head of Marketing at Channel Studios and a marketing guest lect...
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Season 1
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Episode 4
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15:41

The golden thread: How PR ties together brand consistency ft Dan Smith
In this episode of The Pocket-size PR Podcast, host Charlotte Nichols is joined by Dan Smith, Venture Director at Growth Capital Ventures, to discuss the powerful role PR plays in brand credibility, marketing integration, and business success.<...
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Season 1
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Episode 3
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24:38

Episode 2: Build your network with Emily Bentley
Emily Bently is marketing and business development manager at Jackson’s Law as well as being a director of Tees Valley Business Club. Emily believes in the power of networking for your business, but you have to choose the right net...
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Season 1
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Episode 2
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19:10

Episode 1: PR & Podcasting with Ashleigh King
The first episode of the Pocket-size PR Podcast launches with podcast producer, host, trainer and studio owner, Ashleigh King. Hear Ashleigh’s take on PR, how podcasting is a vital PR element of today’s marketing mix and how a hat c...
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Season 1
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Episode 1
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20:08
