What's Broken in GTM and How to Fix It
Exploring the key go-to-market challenges that SaaS organisations face and how to overcome them to ensure success.
Episodes
24 episodes
Summer Cognoscenti Interview: Nicky Briggs
Episode 24: Nicky Briggs – Portfolio marketing.Welcome What's Broken in GTM and How to Fix It with Louis Fernandes and
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Season 1
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Episode 24
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30:00
Summer Cognoscenti Interview: Gerry Hill
Episode 23: Gerry Hill - Outbound Sales, Trust and Cold-Calling Mastery.Welcome to What's Broken in GTM and How to Fix It with Louis Fernandes and
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Season 1
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Episode 23
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49:22
Summer Cognoscenti Interview: David Meyer
Episode 22: David Meyer, Clarify B2B - real-world insight from navigating the frontline tensions between sales and marketing.Welcome to What's Broken in GTM and How to Fix It with
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Season 1
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Episode 22
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38:02
Summer Cognoscenti Interview: Andy Champion
Welcome to episode 21 of What's Broken in GTM and How to Fix It with Louis Fernandes and Simon Daniels. Each week, together...
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Season 1
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Episode 21
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34:12
Summer Cognoscenti Interview: Sarah Rhodes
Welcome to episode 20 of What's Broken in GTM and How to Fix It with Louis Fernandes and Simon Daniels. Each week, together...
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Season 1
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Episode 20
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39:29
Summer Cognoscenti Interview: Joel Harrison
Welcome to episode 19 of What's Broken in GTM and How to Fix It with Louis Fernandes and Simon Daniels. Each week, together...
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Season 1
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Episode 19
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32:32
Summer Cognoscenti Interview: Ian Truscott
Welcome to episode 18 of What's Broken in GTM and How to Fix It with Louis Fernandes and Simon Daniels. Each week, together...
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Season 1
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Episode 18
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40:45
Summer Cognoscenti Interview: Ambre Jeanneau, Revenue Enablement Leader
Welcome to episode 17 of What's Broken in GTM and How to Fix It with Louis Fernandes and Simon Daniels. Each week, together...
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Season 1
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Episode 17
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34:30
Revenue Operations and Enablement (part 3)
Welcome to episode 16 of What's Broken in GTM and How to Fix It with Louis Fernandes and Simon Daniels. Each week, together...
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Season 1
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Episode 15
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37:40
Revenue Operations and Enablement (part 2)
Welcome to episode 15 of What's Broken in GTM and How to Fix It with Louis Fernandes and Simon Daniels. Each week, together...
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Season 1
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Episode 15
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29:04
Revenue Operations and Enablement (part 1)
Welcome to episode 14 of What's Broken in GTM and How to Fix It with Louis Fernandes and Simon Daniels. Each week, together...
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Season 1
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Episode 14
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21:59
Leveraging Data and Technology
Welcome to episode 13 of What's Broken in GTM and How to Fix It with Louis Fernandes and Simon Daniels. Each week, together...
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Season 1
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Episode 13
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23:20
Jon Clarke, 6Sense
Welcome to episode 12 of What's Broken in GTM and How to Fix It with Louis Fernandes and Simon Daniels. Each week, together...
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Season 1
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Episode 12
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41:38
Unit Economics
Welcome to episode 11 of What's Broken in GTM and How to Fix It with Louis Fernandes and Simon Daniels. Each week, together...
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Season 1
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Episode 11
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29:15
Simon Sharp, CEO, Verto
Welcome to episode 10 of What's Broken in GTM and How to Fix It with Louis Fernandes and Simon Daniels. Each week, together...
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Season 1
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Episode 10
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24:35
Operating Models (part 2)
Welcome to episode 9 of What's Broken in GTM and How to Fix It with Louis Fernandes and Simon Daniels. Each week, together ...
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Season 1
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Episode 9
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23:07
Operating Models (part 1)
Welcome to episode 8 of What's Broken in GTM and How to Fix It with Louis Fernandes and Simon Daniels. Each week, together ...
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Season 1
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Episode 8
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29:40
Optimising Sales Motions
Welcome to episode 7 of What's Broken in GTM and How to Fix It with Louis Fernandes and Simon Daniels. Each week, together ...
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Season 1
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Episode 7
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30:47
Go-To-Market Strategy
Welcome to episode 6 of What's Broken in GTM and How to Fix It with Louis Fernandes and Simon Daniels. Each week, together ...
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Season 1
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Episode 6
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30:59
Mark Walker, Founder and CEO, Revved Up
Welcome to episode 5 of What's Broken in GTM and How to Fix It with Louis Fernandes and Simon Daniels. Each week, together ...
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Season 1
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Episode 5
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34:38
Segmentation, Targeting & Positioning
Welcome to episode 4 of What's Broken in GTM and How to Fix It with Louis Fernandes and Simon Daniels. Each week, together ...
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Season 1
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Episode 4
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31:50
Revenue Growth vs Cost Containment
Welcome to episode 3 of What's Broken in GTM and How to Fix It with Louis Fernandes and Simon Daniels. Each week, together ...
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Season 1
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Episode 3
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28:31