The True Sales Podcast: Selling with Honesty, Consistency & Confidence
The True Sales Podcast features sales tips, business insights and life hacks from sales, business and customer service leaders from across the globe. From short, solo podcasts with host, Paul Owen, to longer interviews with one or two expert guests, you can tune in to hear Paul and guests share their sales experiences to inform, educate and entertain listeners interested in improving their sales performance.
Episodes
68 episodes
How to Sell Without Bragging - One Tip to Help
Many people are reluctant sellers. Even seasoned salespeople sometimes feel uncomfortable sharing their strengths with potential clients, never mind the occasional salesperson who really doesn't like to shout from the rooftops abo...
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Season 4
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Episode 27
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11:02
Fix the Most Common Closing Mistake in Telesales
Closing is not - as often claimed - the secret to sales success. But it does matter. It's not the secret because you don't rescue a bad sales conversation with a great close. But it matters because you can have a good ...
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Season 4
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Episode 26
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10:03
What's the Best Sales Methodology?
There are many different ways to sell - it's one of the best things about sales though it also creates some problems in training sales teams. In this short solo episode, host Paul Owen shares his thoughts on the balance between m...
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Season 4
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Episode 25
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8:47
Training is Broken. Fix it with Taylor Swift
Education is broken. It has been for years. That broken model is often replicated in the training world, for sales and others. This leads to unproductive training programmes, a lack of positive change and a growing disenchantment wit...
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Season 4
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Episode 24
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6:38
Can You Make Yourself More Likeable?
Can you make yourself more likeable? And, if you can, does it matter in sales?…In this solo episode, host Paul Owen answers both questions based around the many years of research into likeability done by social scientists.
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Season 4
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Episode 23
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13:20
How to Run a Remote International Sales Team Successfully
One of the happiest, most successful remote sales teams we have ever seen is run by Sian Burton, Commercial Director of Kyero, the leading international property portal. Join host Paul Owen as he spends an engaging half hour w...
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Season 4
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Episode 22
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31:51
The Number 1 Benefit of Questions in Sales
When we ask people the Number 1 benefit of great sales questioning, few people get the answer right. Yes, of course, we ask questions of a potential client to understand their needs and work out if we can help. But there is a lot...
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Season 4
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Episode 21
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11:00
Half of Your Sales Team is Under Target - 3 Reasons Why
A large percentage of many sales teams are underperforming. Not only now but on an ongoing basis. Why is that the case? Why do we accept this? What are we doing to address this consistent sales under-performance? Our guest Richar...
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Season 4
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Episode 20
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34:01
3 Simple Sales Strategies When Times are Tough
In many markets, it's tough right now. Stop worrying about it. Stop complaining. And take action. The danger, in more challenging times, is that we pause to analyse and stay in analysis phase for too long. Understanding the data ...
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Season 4
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Episode 19
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6:13
The Fear of Networking - One Tip to Overcome It
So many of us hate networking. Even amongst those that don't mind networking, many do it badly. There is one major reason why this is either the least favourite or the worst delivered business generation platform: WE MISUNDERS...
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Season 4
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Episode 18
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9:51
The Worst Answer In Sales Is Not What You Think
What is the worst answer in sales? And why is it the worst answer? In this short solo episode, host Paul Owen shares his thoughts on these questions. We all think we know the worst answer in sales but, in ma...
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Season 4
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Episode 17
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11:06
What You Know vs What You Do - The Difference in Sales Conversations
It's not what you know that makes you successful. It's what you do. There's a huge misunderstanding about knowledge vs action. "Knowledge is power" the cliche tells us. No, it's not. The implementation of knowledge is power. ...
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Season 4
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Episode 16
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12:09
Top 5 Sales Coaching Tips to Help Your Teams
One of the most critical support services to provide to your sales teams is dedicated sales coaching. You can hire an external expert but, with the right process and expertise, you can do much of it in-house too. Too many peop...
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Season 4
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Episode 15
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11:19
5 Non-Sales Books That Will Help You Sell Better
New ideas for selling better come in many different forms. Yes, sales books can be helpful but, often, the best ideas come from other fields of study. In this solo episode, host Paul Owen shares 5 of his favourite non-sales bo...
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Season 4
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Episode 14
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15:29
Why People Need to Learn about Selling With Love
For many of us, our first impressions of sales are negative and we quickly build a belief that sales is bad and salespeople do bad things. But what if that's wrong? What if your first interaction with sales was filled with love an...
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Season 4
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Episode 13
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31:56
The Number 1 Sales KPI that Unlocks Massive Growth
There are many KPIs that are measured in sales but which ones are the most important? And is there one that beats all others to give you the best indicator of success? This week's guest Colin Mitchell is a Founder with 3 succe...
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Season 4
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Episode 12
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31:26
Crafting Stories to Grow Your Business through Sales
Can you tell a short, captivating and impactful story about your business that engages an audience and moves them to action? Would you like to be able to do so? Whether we're talking about our businesses, our community projects o...
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Season 4
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Episode 11
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30:59
The Best Job and The Most Important Life Skill is SALES
Sales is the most important function in any business and one of the most critical skills in life (yes, really). Yet, still, salespeople are too often overlooked as the diligent revenue-driving workers we are. No busi...
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Season 4
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Episode 10
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9:42
If You Want a Response in Sales, You Must Provide a Stimulus
What can a door handle teach us about sales? There is a glaring omission in the sales habits of many of us in sales and the way a door opens (or doesn't) gives us an unusual reminder of the importance of NOT omitting it. ...
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Season 4
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Episode 9
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9:16
Using Sales Intelligence to Track Clients on the Move
All salespeople from cold outbound callers to account executives carry a quota and some of that is likely to be self-sourcing. All too often, a self-sourcing opportunity at our very fingertips is missed. Our contact at a cl...
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Season 4
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Episode 8
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29:36
Sales and The Power of Practice
In almost every other example of success in life, we see that people practise to become great: sport; music; drama and medicine. So, why is it that salespeople remain reluctant to practise their art? There are 3 fundamenta...
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Season 4
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Episode 7
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10:06
Building Partnerships In Business: How to Do It Well
Building successful partnerships for your business can not only increase your revenue and profit but it can also help your customers. In fact, the most successful ones start with how to help your customers, not how to increase your reven...
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Season 4
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Episode 6
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30:24
You Must Turn Down the Wrong Clients in Sales - Here's Why
Sometimes it’s our job in sales to say ‘No’ to business because not every deal on the table is worth taking. Just because someone is offering to pay you money for your product or service, it doesn’t mean it’s worth taking.
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Season 4
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Episode 5
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9:42
How to Find Your Own Sales Voice and Be Authentic
Many people start selling by copying someone else's style of selling but find that it doesn't suit them. They struggle to connect with potential clients, find it hard to sell well and, all too often, give up on sales and think the...
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Season 4
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Episode 4
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28:17
The Fear of Rejection on Outbound Calls - 2 Tips to Help
How can you overcome the fear of rejection on outbound sales calls? 2 simple tips will help you and, in just 8 minutes, we'll share them with you in this episode. For many people, the relative comfort of sending emails take...
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Season 4
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Episode 3
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8:22