
Barefoot Business
Barefoot Business conversations with event professionals and segments from the Club Ichi Telethon Membership Drive, held December 12th, 2024!
Episodes
13 episodes
The Art of Personalization: Live Event Calligraphy & Engraving with Jenny Blaschke
Jenny Blaschke, a live event calligrapher and engraving artist, and Liz Lathan discuss the high-stakes world of personalizing luxury gifts, from engraving $300 cameras to hot foiling leather goods. Jenny shares how she transitioned from wedding...
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35:34

Event Marketing, Audience Growth, and the Power of Advocacy with Tamar Beck
Liz Lathan and Tamar Beck, CEO of Gleanin, talk about her journey from trade show organizer to tech entrepreneur. Tamar shares how Gleanin helps event marketers scale audience acquisition through advocacy and network effects, plus insight...
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32:09

Building an Event Business That Thrives with Heidi Hiller
Liz Lathan and with Heidi Hiller, founder of Innovative Party Planners, discuss building a successful event business from the ground up. Heidi shares her journey from graphic designer to event mogul, covering topics like scaling a business, man...
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38:01

Building Wellbeing in Events: How to Shine Without Burning Out with Mark Mohammadpour
Liz Lathan is joined by Mark Mohammadpour, founder of Chasing the Sun, to discuss creating a culture of wellbeing in events. Mark shares his journey from PR executive to wellness advocate, offering actionable tips on reducing burnout, set...
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34:31

Creative Sponsorships, Corgis, and Cybersecurity Bathrooms: MK Granados Brings the Ideas
In this episode of Barefoot Business, Liz Lathan chats with MK Granados, the brilliant mind leading sponsorship innovation at Informa Markets. From orchestrating trade shows and brand activations to finding new ways to create meaningfu...
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34:44

Adventures, Camels, and Castles: Nicole Matthews and Nicole Osibodu Share Their Event Journeys
Today's Barefoot Business episode is full of laughter, wild stories, and incredible event adventures with not one, but two Nicoles! Liz Lathan is joined by Nicole Matthews of The Henley Company and Nicole Osibodu. From Bedouin camps in...
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42:22

Hospitality vs. Service: Paul Tramonte on Creating Personal Connections in Events
In this episode of Barefoot Business, Liz Lathan welcomes Paul Tramonte, principal designer of Paul Tremonti Events. Paul's journey in events began with a family tradition of gathering around the table, which evolved into a thriving ca...
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34:37

Storyboards to Wow Moments: Ronnie Anderson's Eventful Journey
In this Barefoot Business episode, Liz Lathan chats with Ronnie Anderson, a Philly-based event producer with roots in broadcasting and videography. Ronnie shares her journey from high school party planner to seasoned event pro, creatin...
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28:44

Sean Schuette: Creating Events That Transform
In this episode of Barefoot Business, Liz Lathan welcomes event veteran and production specialist Sean Schuette. From his accidental start in events at Target to orchestrating large-scale productions like Firehouse Expo and Disney's Ca...
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46:22

From Ballet to Backstage: Tess Vismale's Journey in Event Mastery
In this episode of Barefoot Business, Liz Lathan is joined by Tess Vismale, a powerhouse in on-site event execution and event tech facilitation. Tess shares her journey from ballet performances to managing high-profile events lik...
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32:38

Turning Moments into Mastery: Building a Thriving Event Business
In this episode of Barefoot Business, Liz Lathan chats with Dana Ellis, the first Club Ichi insider and founder of Ellis International, about her journey from airport meet-and-greets to running her own event planning and production bus...
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32:46

Revolutionizing Events: The Power of AI, Authentic Relationships, and Community
This episode of the Barefoot Business Podcast features Liz Lathan in conversation with Kyle Morris, diving deep into the intersection of technology, relationships, and community in the event industry. Kyle shares his journey from...
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46:09

From Nonprofit Roots to Event Mastery: Building Careers, Community, and Innovation
In this episode of the Barefoot Business Podcast, Liz Lathan chats with Katie Sacco about her journey from nonprofit leadership to high-tech event strategy and running her consulting firm. They explore topics like sustainable eve...
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39:40
