Launching Pros
We break down digital marketing strategies, social media growth, and business-building tactics for small business owners, creators, and entrepreneurs. No fluff, no gatekeeping—just real, actionable advice to help you grow.
Episodes
65 episodes
Why Copilot Feels Clunky (and ChatGPT Doesn’t)
In this episode, we break down why Microsoft’s Copilot still feels a step behind tools like ChatGPT and Google’s Gemini. From slower reasoning to clunkier responses and a lack of creative flexibility, Copilot just hasn’t caught up to the smooth...
How To Set Up And Optimize Google Business Profile For Local SEO
Your next customer is already searching—will they see your best side or a half-empty card with missing hours and zero photos? We’re pulling back the curtain on Google Business Profile and showing how to turn that free listing into a steady flow...
Name Your Business The Right Way
The name you choose today can either open doors with a single mention or trap you in years of explanation. We break down a no-nonsense process for picking a business name that’s clear, memorable, and scalable—without burning budget on avoidable...
Business Cards Still Close Deals
A friendly chat at a neighborhood yard sale turned into a monthly retainer—because I handed over a simple business card. That small, tangible artifact did what a polished website alone couldn’t: it made the business feel real, credible, and eas...
Half The People Show Up With Nothing And Banks Notice
Most founders think opening a business bank account is a quick errand—until the banker asks for documents they’ve never heard of. We break down the exact paperwork you need, why each item matters, and how it protects your personal assets by pre...
Browser Wars: Atlas And The AI Agent Risk
Imagine your browser not just loading pages, but taking actions for you—searching, clicking, compiling, and even booking. That’s the bold promise of OpenAI’s Atlas, a Chromium-based browser with ChatGPT at its core, and a new Agent Mode that tu...
How META’s AI Voice Translation Could Change Global Reach
Your voice could travel farther than your subtitles. We explore Meta’s new “translate voices with Meta AI” feature on Instagram—what it actually changes, what it leaves untouched, and how creators can turn it into real audience growth without s...
How A Bold Move Rebuilt New Balance’s Brand
What does it take to turn “dad shoes” into a status signal? We dig into the bold move that helped New Balance shake off 15 years of decline: a radical flip from discount-driven ads to a brand-first strategy anchored in credible influencers and ...
From Zero Online Presence to a Brand People Trust
Most businesses don’t lose on price or quality—they lose because customers can’t see them. We break down a simple, repeatable system to build a visible brand from scratch: an AI-assisted logo that looks legit, a no-fluff MVP website that conver...
You can’t sell yet—do these eight setup steps first!
Most new founders sprint toward sales, then hit a wall when the bank asks for paperwork or the state rejects their name. We’ve been there. This conversation is a step-by-step guide to building a real foundation—clear, legal, and ready for growt...
Inside the AI Voicemail Scam Targeting Your Google Business Profile
A late-night voicemail says your Google Business Profile has an “urgent keyword issue” and services may be disrupted by 5 p.m. On the surface, it sounds helpful; listen closely and it’s a masterclass in AI polish, repeated script lines, and a p...
Google's Game-Changing Product Photography Tool
Ever looked at those gorgeous product photos in magazines and wondered how you could possibly create something similar for your small business without spending thousands on professional photographers? The game has officially changed.The...
Cracking Open the Hype: Meta Glasses Review
In this episode, Isaac gets hands-on with Meta’s Gen 1 smart glasses to see if they live up to the buzz. From build quality to real-world use, we break down what’s actually inside—and if it’s worth the hype. Whether you’re a tech junkie or a sm...
Finding Your Own Success Path
Why do some people succeed while others struggle? This question sits at the heart of our entrepreneurial journeys, and the answer might surprise you. Beyond luck and timing, success often comes down to momentum and mindset—specifically, how we ...
Decoding Website Conversion: When Numbers Don't Add Up
Analytics discrepancies can drive even the most seasoned marketers to frustration. When faced with conflicting data between Shopify and Google Analytics, how do you make informed decisions about your marketing strategy? This question sits at th...
Google's AI Mode: Reshaping How We Find What We Need
The digital landscape is changing before our eyes. Google's new AI Mode represents a fundamental shift in how we search for information online—and the implications for businesses are enormous.We take you on a revealing journey through G...
Perplexity's Comet Browser: The Future of AI Assistants
What happens when AI steps beyond answering questions and starts taking real-world actions? We dive headfirst into testing Perplexity's groundbreaking Comet browser with its integrated AI assistant capabilities, witnessing firsthand how digital...
AI Privacy Concerns
Have you been sharing sensitive information with ChatGPT without realizing who might access it? We dive into the recent controversy surrounding OpenAI's decision to make certain chats discoverable by search engines like Google—and the swift bac...
Building Effective Google Ads: A Strategic Guide to Campaign Organization
Struggling with how to organize your Google Ads campaigns? This episode cuts through the confusion with actionable guidance on structuring pay-per-click advertising that delivers results. We break down the hierarchy of campaigns, ad groups, and...
The AI SEO Trap
The digital marketing game is changing before our eyes. AI-powered search engines like Google's new AI mode and Gemini aren't just adding to traditional search—they're transforming how users discover information by generating comprehensive summ...
Drag, Drop, Design: Testing the Ultimate Mockup Website
Struggling with design mockups? You're not alone. We dive into a fascinating AI-powered solution that promises to eliminate those painful hours spent creating displacement maps in Photoshop. This browser-based platform claims to transform how d...
Can AI Build a Better Website With One Prompt?
Could artificial intelligence revolutionize how small businesses approach web design? After stumbling across a viral video claiming to build professional websites for just $500 in 24 hours, we decided to put this bold promise to the test – and ...
Robots, Romance, and Realities
What happens when AI companions leap from our screens into walking, talking robots that look almost human? Today we're diving deep into the uncanny intersection of AI chatbots like Grok and the physical humanoid robots being developed by compan...
The Cringeworthy World of Virtual Companions
Technology often walks a fine line between innovation and excess—and this week, Elon Musk's xAI may have crossed it. Their new Grok anime "girlfriend" feature has the tech world buzzing for all the wrong reasons.We dive into our unfilte...