Advertisers now have more control over where they run their ads.
Advertisers can turn off "Auto Approve Podcasts" and then screen all the podcasts that want to run their ad.
Turning off auto approve podcasts in Buzzsprout Ads
This gives advertisers more control and allows them to run targeted campaigns.
Buzzsprout Ads is now flexible enough to run broad brand lift campaigns across entire podcast categories or to run targeted campaigns for a single podcast's audience.
Vetting a single podcast in Buzzsprout Ads