Creative Operations
Everywhere you turn there's a new marketing framework. And every day, a new technology gets launched to take advantage of the latest marketing trend.
But as a marketer, it's hard to get passed the high-level theories and get work done.
Creative Operations is a podcast for B2B marketers who want to build a marketing engine and generate revenue. In each episode, agency owners Tristan Pelligrino and Jacob Brain get into the weeds and uncover how small scrappy marketing teams can get work done.
Episodes
11 episodes
Beyond Inbound: Modernizing Content for Revenue
In this episode of Creative Operations, host Jacob Brain talks with Jim Milton, CEO of Tourial, about the changing landscape of B2B content marketing. Jim argues that traditional long-form content like white papers and webinars is no longer eff...
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50:14
The Evolution of SEO: From 2007 to 2025 and beyond
SEO has changed a lot over the years, but the fundamentals remain the same. In this episode of Creative Operations, host Jacob Brain sits down with
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43:32
The Power of Authentic Video in Building Business Relationships
In this episode of Creative Operations, Jacob Brain talks with Mike Pritchett about video production and content creation for B2B m...
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48:49
The Power of Personalized Outbound Marketing with Marijn Kouw
In this episode of Creative Operations, hosts Jacob Brain and Tristan Pelligrino sit down with
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47:28
Harnessing AI for Solo Marketers: Kristina Kroot's Journey
In this episode of Creative Operations, host Tristan Pelligrino interviews Kristina Kroot, the Director of Marketing at Empath...
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40:52
AI Readiness: Preparing Your Marketing Team with Ben Hoehn
In this episode of Creative Operations, host Tristan Pelligrino interviews Ben Hoehn, a fractional VP of marketing, about the crit...
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39:26
AI and No-Code Automation: Insights from Grant Hushek
In this episode of Creative Operations, hosts Tristan Pelligrino and Jacob Brain sit down with Grant Hushek from Grantbot Process Consulting to explore the transformative potential of AI and no-code automation in the marketing world. Grant dive...
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51:24
It’s Operations That Fail, Not the Marketing
In the latest episode of Creative Operations, hosted by Jacob Brain, the focus was on the crucial role of marketing operations in successful marketing campaigns. Jacob, drawing from his ext...
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13:15
The Power of Marketing: Hal Zeitlin's Diverse Ventures
In this episode of Creative Operations, host Jacob Brain sits down with Hal Zeitlin from Candid Leap to dive into Hal's multifaceted jo...
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54:58
Balancing Tech Brilliance with Customer-Centric Sales
In this episode of Creative Operations, host Jacob Brain engages in an insightful discussion with Richmond Wong, a seasoned consultant from Richmond Wong Consulting. The conversation dives into the intricate world of startup growth strategies. ...
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36:26