The Gregory Vetter Podcast
Success is easy to celebrate. The journey behind it is where the real lessons are found.
The Gregory Vetter Podcast features candid conversations with entrepreneurs, leaders, creators, athletes, and individuals who have built extraordinary lives not by avoiding adversity, but by learning from it.
Each episode explores the defining moments, difficult decisions, setbacks, victories, and principles that shape successful people long before anyone sees the results.
This isn't about polished success stories. It's about honest conversations that challenge the way we think about leadership, business, purpose, family, resilience, and what it truly means to build a meaningful life.
Whether you're building a company, leading a team, pursuing a dream, or simply striving to become a better version of yourself, you'll discover practical wisdom and authentic stories that inspire lasting growth.
Because behind every success is a story worth telling.
Episodes
69 episodes
Would You Hire Yourself? Why Being Capable Matters More Than Ever
Would you hire yourself?Not the version of you on a résumé.Not the version you present online.You.Maurice asked me whether I would hire my 25-year-old self, and my answer was immediately yes.I wasn't patient. ...
The Mindset That Took Edose Ibadin From Failure to the Olympics
Edose Ibadin missed the Tokyo Olympics.After more than a decade of training, improving and chasing the highest level of his sport, the thing he feared finally happened.He failed.And strangely enough, that failure gave him s...
Is School Preparing Kids for the Real World? | Rethinking Education
I graduated from college with an accounting textbook still wrapped in plastic.Years later, I started a business and suddenly realized I needed to understand accounting.So I went into my basement, found that same book, tore the pla...
Lab-Grown Meat & the Problem With How We Eat Today
At some point, eating became really fucking complicated.We have protein substitutes, meat substitutes, artificial flavors, ultra-processed foods and now meat being grown from cells in a laboratory.So Maurice asked me a pretty simp...
What Fathers Get Wrong About Raising Kids | Gregory Vetter & His Dad
My father has always been the most interesting man I know.You can bring up almost any subject and somehow discover he's lived an entire chapter of his life you never knew existed.So instead of inviting Steve Vetter onto the podcas...
Hope Is Not a Strategy: Why Leaders Have to Plan for Reality
I bought my first dog in elementary school after my parents told me we weren't getting one.The puppy cost $350. I didn't have $350.So I started shoveling snow, salting driveways, babysitting and chopping wood until I had the money...
Why the First $100,000 Is Harder Than the First Million
Everybody has an image in their head of what making their first million dollars looks like.A big check. A bank account with seven figures sitting in it. Some moment where you finally feel like you've made it.That's usually not how...
Faith-Based Leadership: Knowing When to Push and When to Let Go
What does faith-based leadership actually look like when you're responsible for making difficult decisions? For me, it has meant rethinking the relationship between faith, hard work, control, success and knowing when it's time to let go....
More Than a Coach: The Leadership Every Young Athlete Needs
A young athlete will eventually forget the final score.They won't forget the coach who believed in them.In this episode, Greg sits down with Brandon Gulley educator, mentor, and founder of the Student Athlete Leadership Academy to...
Borrowed Dreams: Are You Chasing Someone Else's Life?
Some dreams are planted.Others are inherited.Long before most of us decide what we want from life, we're handed a picture of what success is supposed to look like. A certain career. A certain income. A certain title. A certain lif...
Water Off a Duck’s Back: How Resilient People Reset and Move Forward
A bad conversation can last five minutes and still occupy your mind for the next five days.Someone criticizes you. A customer calls angry. Your child does not make the team. A business deal falls apart. A stranger cuts you off in traffic...
How to Survive Shame Without Letting It Define You | The Gregory Vetter Podcast
The morning after Greg lost the company, he woke up carrying something heavier than failure.Shame.Not simply the belief that he had made the wrong decisions—but the feeling that he had become the failure. That he had let people do...
The Blind Spots That Keep Businesses Small | The Gregory Vetter Podcast
For years, Greg assumed the most successful people in business knew something he didn’t.There had to be a hidden strategy. A private playbook. Some closely guarded secret that would finally make everything work.There wasn’t.
The Hidden Cost of Ego | Gregory Vetter on Leadership, Success & Self-Awareness
Sometimes the biggest obstacle standing between you and success isn't a lack of talent, resources, or opportunity.It's your ego.In this episode, Greg reflects on the lessons that only come from building something, losing something...
How Obsession Is Built, Not Found
Some of the most successful people you'll ever meet didn't start with passion.They started with curiosity.Consistency.And a willingness to keep showing up long before they knew where it would lead.In this episode, Greg cha...
What They're Building in Annapolis | Coach Hunt on Leadership & Standards
When Coach Hunt took over Annapolis High School football, he inherited more than a program.He inherited a culture he believed in and saw opportunities to make it even stronger.This conversation isn't really about football.I...
The Stories That Shaped Us
For this special Father's Day episode, Greg does something he's never done before.He sits down with his four children and his father, Steve Vetter, for a candid conversation about family, fatherhood, legacy, and the lessons that get pass...
Show Me Your Spouse and I'll Show You Your Future
Wife of a CEO? Start Here.Everybody wants to talk about entrepreneurship.Very few people talk about the person waiting at home.In this episode, Greg and Moe dive into one of the most important decisions you'll ever make:
Why Modern Life Feels So Fake
At some point in life, you stop caring about looking successful…and start caring about what actually feels meaningful.In this episode, Greg sits down with entrepreneur Mary Davis for a conversation about ambition, fitness, parenti...
The Mindset That Separates Good From Great
By Endurance We Conquer.Former NFL Pro Bowler Ryan Kerrigan joins Greg for one of the most honest conversations yet on discipline, leadership, fatherhood, preparation, adversity, and what it really means to compete.From playing th...
We Loved It To Death
Greg and Brian finally sit down to unpack the real story behind the rise, chaos, lessons, and aftermath of building Tessemae’s.From creating one of the most disruptive clean-food brands in America to navigating manufacturing disasters, i...
The Consensus Obsession (Backbone Series Final)
This is the final episode in the Backbone series.Greg and Moe unpack the modern obsession with comfort, validation, consensus, and avoiding confrontation—and why those things quietly destroy leadership, discipline, and culture o...
The Comfort Trap (Backbone Series Part 2)
Comfort is addictive.And most people are trapped in it.In this episode, Greg and Moe break down why modern life has made people weaker, softer, more distracted, and more afraid of discomfort than ever before.From leadership...