Coffee & Conversion
Coffee & Conversion is the weekly show for business leaders who want real, practical insights into growing a brand that stands out—and consistently converts. Hosted by Clay and Luke of Good Agency (a StoryBrand Certified Agency that’s generated hundreds of millions in revenue for clients), each bite-sized episode tackles your pressing marketing challenges, from unifying your brand story and building a seamless sales funnel, to mastering RevOps and deploying effective ad strategies.
Fueled by a love for great coffee and data-driven results, Clay and Luke serve up candid conversations on what it takes to align marketing and sales, build trust in a post-trust world, and see predictable growth month after month. Whether you’re wrestling with inconsistent messaging, trying to figure out SEO versus paid ads, or looking to hire your first salesperson, Coffee & Conversion has you covered.
Tune in, and learn how to:
1 - Develop a clear, compelling message that resonates with your ideal audience
2 - Combine creative storytelling with proven data strategies for higher ROI
3 - Eliminate the guesswork around your pipeline so revenue becomes consistent
Stop second-guessing your marketing efforts. Join us for your weekly dose of coffee, conversation, and conversion-boosting tips so you can finally scale your business with confidence. Subscribe now and let’s unlock real growth—one cup at a time!
Episodes
How EOS Turned Chaos Into Clarity: A Behind-the-Scenes Look at Real Growth
Are Google Ads Dead? Why High-Ticket Sales Still Win With Search
Your Logo Doesn’t Matter (At Least Not How You Think)
Hospitality as a Service: The Secret to Standing Out in an AI World
How to Rank in ChatGPT (Even if You Don’t Rank on Google)
Can StoryBrand and SEO Work Together? Here's the Truth
Why Sending People to Your Homepage Is Killing Conversions
How Much Should You Really Spend on Marketing? Here's the Math (and the Mindset)
What Our Podcast Analytics Taught Us About Content That Converts
Binge-Worthy Marketing: How to Turn Your Content into a Revenue Engine
3 Marketing Metrics That Actually Matter (Forget Vanity Stats!)
LinkedIn for B2B: More Than Just a Digital Résumé
When to Hire Your First Sales Rep (And Why Timing Is Everything)
StoryBrand & AI: Building a Clear Message (Without Losing Your Voice)
Why Newsletters Are Dead…Unless You Do This
Will AI Kill SEO? Not So Fast—Here’s How to Adapt
Paid vs. Organic: Which One Actually Grows Your Business Faster?
Why “Advertising Alone” Can Kill Your Growth
RevOps 101: How to Streamline Your Pipeline & Boost Revenue
How to Fix the #1 Marketing Mistake Confusing Your Customers