What's Got the World Talking?
What’s Got the World Talking? is the marketing podcast that explores the topics grabbing attention in the world of PR, social media and marketing comms.
Brought to you by award-winning PR and social media agency WPR, each episode takes the latest hot topic and brings industry experts together to chat through the implications for the UK marketing industry.
Whether you’re a CMO looking for industry-leading insight and a fresh take on the challenges facing the sector, a marketing manager seeking practical advice on strategy or tactics, or someone new to the industry who wants to learn, this is the marketing podcast for you.
Web: www.wpragency.co.uk
LinkedIn: www.linkedin.com/company/wpr-agency/
Episodes
5 episodes
Making Sense of Meta’s New Reality
In this episode of What’s Got the World Talking? Jane is joined by senior paid media director Rob Lewis to unpack potentially one of the biggest shifts in paid media – Meta’s rapidly changing ecosystem. For brands leveragi...
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Season 1
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Episode 5
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37:40
Celebrity vs Influencer: What Works for Brands in Today’s Fame Economy?
How do we define ‘celebrity’ in 2026? We’re discussing whether traditional celebs can still drive real impact, when influencer relevance trumps reach, and which sectors should (or absolutely shouldn’t) bother with a famous face. From red flags ...
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Season 1
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Episode 4
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47:17
PR and Regional Media: What Works Now
The regional news landscape in the UK has changed dramatically over the last decade and how people are consuming their local news has changed too. What is the opportunity here for brands and are enough brands recognising and capitalising on the...
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Season 1
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Episode 3
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36:12
Is AI Changing How Publishers Drive Traffic To Their Sites?
Everyone is talking about the impact of AI. But in the world of media and PR, what specific impact is AI having on how traffic to publishers’ websites? Is it a brave new world or the wild west out there? Is AI rewriting the rules of journalism ...
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Season 1
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Episode 2
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39:18
Why Creativity Matters More Than Ever
In this episode, we're looking at a big topic - creativity. It sits at the heart of our industry but is a hotter topic than ever as, with the rise of AI and the increasing presence of technology in every aspect of our professional and personal ...
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Season 1
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Episode 1
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41:19
